B&B studio refreshes Peter’s Yard positioning and packaging, and extends brand into snacking category
![B&B studio refreshes Peter’s Yard positioning and packaging, and extends brand into snacking category B&B studio refreshes Peter’s Yard positioning and packaging, and extends brand into snacking category](https://marcommnews.com/wp-content/uploads/2021/01/PY_Snacking_Bags_Landscape_1mb-701x440.jpg)
Award-winning sourdough crispbread brand, Peter’s Yard, has worked with B&B studio on a strategic repositioning and redesign as it seeks to drive growth and extend its brand into new eating occasions. Founded in 2008, Peter’s Yard is a Swedish-inspired UK bakery brand, crafting premium quality crackers, crispbreads and flatbreads from its 45-year-old sourdough starter, and fermenting each […]