For The Love Of Pizza, Plants & The Planet

By on    Advertising, Latest, Marketing  

Papa John’s launches first global ‘Plant Love’ campaign to promote increased choice for pizza fans.

For The Love Of Pizza, Plants & The Planet

Papa John’s is today launching its first coordinated global campaign in over 12 countries globally to ‘plant love’ with its pizza fans worldwide. ‘Love Pizza, Love the Planet’ aims to promote the importance of nature and natural ingredients in Papa John’s pizzas, spotlighting new or existing plant-based or inspired ranges.  New pizzas launching in various markets […]

CO-OP Uses Location-Led Out Of Home Campaign For Exclusive New Plant-Based Range “GRO”

By on    Advertising, Latest, Marketing, Media  

CO-OP Uses Location-Led Out Of Home Campaign For Exclusive New Plant-Based Range “GRO”

Integrated social promotion #GiveGROAGo uses automated Twitter coupons to offer student discount Co-op has used a highly targeted, dynamic digital out-of-home campaign using location data to drive demand for its new and exclusive, extensive plant-based range, GRO. GRO’s aim is to celebrate the diversity and deliciousness of plant-based food and the range is designed with […]