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Home»Posts tagged with»Playbook Studio

Eastern Airlines is Back in the Air with a New Identity

By newsroom on January 10, 2020   Agency, Branding, Latest  

Eastern Airlines is Back in the Air with a New Identity

Eastern Airlines‘ new visual design and strategic positioning is part of the iconic “Big 4” airline’s return to air for the first time since 1991. Eastern Airlines’ first flight back is planned to go between Guayaquil and JFK on January 12th. As part of Eastern Airlines return, strategic creative agency Mechanica, in partnership with brand strategy boutique Playbook […]

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