Duracell’s Procell Brand And Wunderman Thompson Highlight Costly Battery Replacements With Humour-Filled Campaign

● Bold and disruptive campaign focuses on Procell’s battery longevity ● Longevity message highlights the reduced need for frequent and costly battery changes when using Procell ● Businesses urged to consider the cost of batteries beyond purchase price

Duracell’s Procell Brand And Wunderman Thompson Highlight Costly Battery Replacements With Humour-Filled Campaign

Duracell’s Procell Brand And Wunderman Thompson Highlight Costly Battery Replacements With Humour-Filled Campaign