Georgios Anagnostou, Director of Products for France, UK and Ireland – lifts the lid on modern home security – from AI-triaged alarms to smoke deterrents straight out of a Bond movie – and why the front door is still a burglars favourite entry point. Tell us about your product and why it resonates with consumers. […]
This International Pet Month, Sarah Lyle, Brand Manager at Inspired Pet Nutrition, lifts the lid on her Product of the Year winning innovation, Wagg Chews. From pet personification and owner-inspired flavours to adding pawprint-shaped pizzazz to a category that’s long felt samey, she explains why dogs are finally getting in on the fun. Tell us […]
While Mother’s Day remains a big moment in the calendar for the majority of families in the UK, new research shows that not everyone will be celebrating this year – with 1 in 8 admitting they won’t be buying their mum a gift at all. Findings from online polls of nearly 1,500 consumers across Facebook, […]
Simba’s Brand Lead Abbi David reflects on a decade of sleep innovation, the evolution from mattress challenger to holistic sleep lifestyle brand, and the relentless R&D behind nine Product of the Year wins. When we last spoke, your award-winning Hybrid technology was redefining the bedding category. How have Simba products – and the sleep landscape […]
Kicking off the first in the Spotlight series for 2026, Product of the Year sat down with Cheez-It’s UK Senior Marketing Manager, Rui Frias, to unpack how the brand’s ‘moreishly cheesy’ newcomer bagged an award and conquered a discerning UK snacks market. Tell us about your product and why it resonates with the consumer. Cheez-It […]
As we approach the end of the month of ‘Movember’, it’s time to take stock and appreciate the beauty of the mighty moustachio. Whether you’ve been nurturing a wispy newcomer or sculpting a moustache with the conviction of a Victorian aristocrat, one thing is clear: this is more than just a passing trend. When Product […]
In the latest Spotlight from the series, Charlotte Pask, Cluster Marketing Manager at Birds Eye, reveals how the brand’s award-winning Crispy Chips rose to the top of the frozen aisle and why they resonate with families across the UK. Tell us about your winning product and why it appeals to consumers. It began with a […]
What students really want vs. what their parents think they need New research from Product of the Year reveals the gap between what students actually pack for Freshers’ Week and what their parents wish they would. Photo by cottonbro studio The online poll of over 2,500 students and parents collated from across Facebook, Instagram and X, shows that while students are […]
NIVEA Serum-Infused Micellar Water Skin Glow In the latest Spotlight, Product of the Year sat down with Olivia Oulaghan, Brand Manager at NIVEA, to hear how the brand continues to light up skincare aisles, add sparkle and redefine the makeup removal category. Tell us about your product and why it resonates with consumers. It’s one […]
For a Summer Spotlight special, Product of the Year sat down with Elysha Hamer, Marketing and Communications Executive at Navigator Tissue UK, to hear how cleaning champ, Flash Kitchen Roll, came to be—and the secret to winning shoppers’ trust. Tell us about your product and why it resonates with the consumer. In 2024, Navigator Tissue […]