ShowHeroes and Traffective Join Forces to Create One of Europe’s Largest Independent Publisher Monetisation Platforms

ShowHeroes and Traffective Join Forces to Create One of Europe’s Largest Independent Publisher Monetisation Platforms

ShowHeroes expands programmatic display expertise and scales German adtech innovation internationally ShowHeroes, a leading independent provider of CTV and digital video solutions, today announced the acquisition of Traffective, a Munich-based programmatic monetisation platform specialising in full-page monetisation and display advertising. Together, the combined entity reaches close to 2,000 publisher partners, generates more than 25 billion […]