Brave drives 51% higher ROI for IWG’s Regus Flexible Workspace brand

By on    AdTech, Agency, Latest  

Brave drives 51% higher ROI for IWG’s Regus Flexible Workspace brand

IWG expands Brave search campaigns after finding incremental, high-intent demand beyond its established paid search channels Brave Browser & Search Engine, the independent, privacy-first browser and search engine, today revealed how IWG is using Brave to reach incremental, high-intent demand beyond the major search platforms, with performance significantly outperforming its established search channels. IWG, the […]

Regus awards Havas helia its global CRM business

By on    Agency, Latest, Marketing  

Regus awards Havas helia its global CRM business

Regus, the global workplace provider, has appointed Havas helia to handle its global CRM business. Havas helia won the account after a pitch against undisclosed agencies. Regus’ Chief Customer Officer Eva Eisenschimmel called the pitch earlier this year. The pitch process was handled by the intermediary Agency Insight. Havas helia will now work to deliver […]