TabMo’s drive-to-store ad campaigns increase in-store traffic by 70%

By newsroom on October 13, 2020   Latest, Marketing, Media, Mobile  

Drive-to-store advertising campaigns activated through TabMo’s cross-channel platform Hawk show a 70% average uplift of in-store traffic.

This is a key finding of the first benchmark survey to analyse the results of campaigns using TabMo’s In-Store Impact, launched earlier this year.  The solution provides real-time data on the increase in physical store visits generated by specific advertising activity. Other key findings of the study include: 14% of the (ad) clicks recorded converted […]