Initials launches integrated campaign for Rimmel London’s Match Perfection foundation

Initials launches integrated campaign for Rimmel London’s Match Perfection foundation

 After the recent news of Coty appointing independent creative agency Initials, the agency’s first campaign – Match Perfection – is now live. Following the launch of Rimmel London’s Match Perfection extended foundation range at the beginning of the year, Initials worked closely with the beauty brand on a fresh re-support campaign designed to turn […]