Lyft Taps New York Tastemakers with “The Art of Arrival,” Celebrating the Power Behind a Premium Entrance
New content series peeks inside the backseat with Henrik Lundqvist, Sai De Silva and other tastemakers shaping New York’s cultural landscape, reframing Lyft as an essential part of the luxury Black Car experience. Today, Lyft unveiled “The Art of Arrival,” a new campaign for Lyft Black that reframes the luxury ride as an extension of personal style, cultural […]