#SaveSalla – Finnish Arctic town gains the world’s attention with a bid for 2032 Summer Games

By on    Advertising, Latest, Marketing  

Campaign highlights magnitude of global warming and joins climate move efforts

#SaveSalla – Finnish Arctic town gains the world’s attention with a bid for 2032 Summer Games

The closer to the poles, the more one may feel the impact of climate change. And Salla, the coldest town in the Finnish Lapland region, is already experiencing it. So they decided to make it known. Suffering from the consequences of an increasingly unpredictable weather and shorter winters, this small town above the Arctic Circle […]

For the first time a tree seeks asylum and unveils the drama of native species under threat

By on    Advertising, Agency, Latest, Marketing  

Campaign triggers movement against the acceleration of deforestation

For the first time a tree seeks asylum and unveils the drama of native species under threat

The Amazon is near its tipping point with just a few decades or so to lose about 40% of its rainforests and be turned into a savannah-like mix of woodland and grassland, according to a study published by the Nature Communications journal. A statement that gets even more distressing due the fact that rainforests support a vastly greater range of […]