DOVE Chocolate Celebrates the Bold, Unapologetic, Pleasure-Seeking Woman of Today in New Campaign

DOVE Chocolate Celebrates the Bold, Unapologetic, Pleasure-Seeking Woman of Today in New Campaign

DOVE Chocolate is launching its biggest advertising effort in recent years.  The two-pronged effort introduces a new line of chocolate bars as well as advertising targeted to Valentine’s Day, the Mars-owned brand’s biggest sales moment of the year.  The product and associated new work from BBDO New York celebrates the bold, unapologetic, pleasure-seeking woman of […]