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Home»Posts tagged with»Shop

Cadbury opens a store that only accepts words as currency, in an activation by VCCP

By newsroom on October 23, 2019   Latest, Marketing, PR  

Cadbury opens a store that only accepts words as currency, in an activation by VCCP

On October 19, Cadbury took their partnership with Age UK to the next level by launching a ‘Donate Your Words’ shop, where money had no value – but your words did.   The UK’s favourite chocolate brand purchased the stock on behalf of the public, so that they could choose any item they wanted in […]

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