Rothco and Academy turn Irish townscapes into real-life music box for AIB
Rothco and Allied Irish Bank (AIB) release a new campaign, ‘Belief Is Everywhere’. The integrated campaign led by a 60-second TVC directed by Academy’s Si&Ad, looks to recognise the hard work and belief the Irish public experience on the journey to getting a mortgage. The TVC opens on a dusky scene on the Irish […]