Sportz Village celebrates Dileep, a ‘cricketing misfit’ in its latest campaign!

By on    Advertising, Latest, Marketing  

Sportz Village celebrates Dileep, a ‘cricketing misfit’ in its latest campaign!

Following the recent ‘The Syllabus of Champions’, Sportz Village, India’s largest school sports organization, has launched its latest campaign in collaboration with Scarecrow M&C Saatchi. The campaign is a heart-warming redemption story of Dileep, a boy from humble origins who gets ridiculed on the cricket field. Saumil Majmudar says, CEO and MD, Sportz Village, “While talent […]

Scarecrow M&C Saatchi introduces ‘Champion ka Syllabus’ in their latest campaign for Sportz Village.

By on    Advertising, Latest, Marketing  

Scarecrow M&C Saatchi introduces ‘Champion ka Syllabus’ in their latest campaign for Sportz Village.

Conceptualized by Scarecrow M&C Saatchi, the campaign is based on the premise that ‘Champions are not born; they are created in schools.’ The film emphasizes that the school syllabus shouldn’t be restricted to academics but should also include sports. It highlights how the syllabus for becoming a champion is rigorous; how every day is a […]