Gretel designs the perfect fit for Nike ID by rebranding it as Nike By You
![Gretel designs the perfect fit for Nike ID by rebranding it as Nike By You Gretel designs the perfect fit for Nike ID by rebranding it as Nike By You](https://marcommnews.com/wp-content/uploads/2019/04/Nike-By-You-10-701x394.jpg)
Creative agency Gretel reveals the strategy and design behind its rebrand of Nike ID as Nike By You, giving consumers the chance to co-create their own sportswear with the iconic label. This work by Gretel positions Nike for a future where technology is increasingly making bespoke sportswear accessible to all, and where consumers expect to […]