SPECSAVERS BREATHES NEW LIFE INTO THE WORST PERFORMING GRASSROOTS FOOTBALL TEAM WITH EARNED-FIRST CONSUMER CAMPAIGN – SPECSAVERS’ BEST WORST TEAM
Specsavers teams up with Harry Redknapp to breathe new life into a struggling grassroots football club as part of its earned-first consumer campaign, Specsavers’ Best Worst Team. The high street optical and audiology brand – known for its award-winning reactive social media strategy in the football space – brings back its Best Worst Team campaign […]