Wonder return to Bett, delivering a sense of discovery and community for Google for Education and Canva for Education

Wonder return to Bett, delivering a sense of discovery and community for Google for Education and Canva for Education

Independently owned brand experience agency Wonder is back at the British Educational Training and Technology (Bett) show having created two stands, for Google for Education and Canva for Education. Wonder has been collaborating with Google for Education on their Bett exhibition stand for the last seven years, creating one of the most visited stands at […]

2019 Marketing Deal Data Shows That Content Is King

2019 Marketing Deal Data Shows That Content Is King

New research has shown a significant increase in M&A deal activity involving content production companies, more than doubling from 35 acquisitions globally in 2018 to 82 in 2019. In the last weeks of 2019 alone, Blackstone invested £100m for a minority stake in content development house HH Global and Tech Mahindra acquired retail content production […]

What’s ahead for 2020? Wunderman Thompson Intelligence forecasts the 100 trends that will shape the new decade.

What’s ahead for 2020?  Wunderman Thompson Intelligence forecasts the 100 trends that will shape the new decade.

From multiverse exploration to anti-Instagram dining, “The Future 100” annual report  looks ahead to the defining trends in consumer behaviour and innovation for 2020. As we head into a fresh decade, Wunderman Thompson Intelligence unveils “The Future 100” report.  “The Future 100” helps readers prepare for emerging consumer behaviour with 100 original trend predictions from the Innovation Group. Split into […]

Spotify Launches Streaming Ad Insertion

Spotify Launches Streaming Ad Insertion

2019 was a huge year for the audio industry with Spotify leading a wave of investment and innovation that’s accelerating the growth of podcasting.  Time spent listening to online audio reached a record high, while in the US, the number of people who are monthly podcast listeners is expected to climb to 106 million by 2023. Simultaneously, […]

Jellyfish’s 9 Digital Marketing Predictions To See You Through The New Decade

Jellyfish’s 9 Digital Marketing Predictions To See You Through The New Decade

As we welcome in the 2020s, experts from global digital partner and training provider Jellyfish share their predictions for what the next ten years hold for the digital marketing industry.  More integration between social and search According to Social Media Trainer Kineta Kelsall, the rise of social media-style search initiatives like Google Discover – which serves you […]

Spotify Presents “The Playlist of the Decade”

Spotify Presents “The Playlist of the Decade”

On the heels of the release of Wrapped 2019, which celebrates Spotify listeners and creators around the world by allowing them to relive 2019 and the entire decade in music and podcasts, Spotify presents The Playlist of the Decade, a high-energy, cinematic short that tells the story of one young person’s journey to make the perfect […]

Renault Groupe awards multimillion creative production work to tech-led marketing business ITG

Renault Groupe awards multimillion creative production work to tech-led marketing business ITG

With a blended model of people and technology, highly reactive onsite and 24/7 offsite resources, the appointment is designed to deliver efficiencies and create a fast, agile partnership enabled by Team ITG’s transformational marketing, Canopy. Canopy has already captured the hearts and minds of the Renault Groupe, driving huge savings and efficiencies, such as a […]

Trip In The Dark // Voskhod, Russia

Trip In The Dark // Voskhod, Russia

Today’s society faces superabundance of visual stimuli of all sorts. Being overflown with colors and pictures, people can’t keep track of their emotions anymore.  Vladimir Vaskevich – an entrepreneur and couch – has created a unique project called “Trip in the dark”. He conducts excursions around the city, and they are unusual in both content […]

Firefly Unveils New ‘Sunrise’ Screen, The Most Advanced Media Display in Out-Of-Home

The new device features more precise geotargeting capabilities, increased screen resolution, and integrated smart city data sensors to elevate out-of-home media

Firefly Unveils New ‘Sunrise’ Screen, The Most Advanced Media Display in Out-Of-Home

Firefly, the company leveraging taxi and rideshare vehicles to build a street-level digital media network, today announced the launch of the next generation of its display technology. These new screens offer the highest resolution of any digital out-of-home (DOOH) display on the market. With social good in mind, Firefly’s screen design also integrates smart city […]