Dark Horses Launches 7 Deadly Sins Of Marketing Women’s Sport Paper

By newsroom on July 4, 2022   Agency, Latest, Marketing, Reports  

The paper reveals seven ways current marketing techniques are damaging the growth of women’s sport, while suggesting how it can be done right

With the Women’s Euros just weeks away Dark Horses has created a paper outlining seven ways current marketing techniques are actually damaging women’s sport.  Called The 7 Deadly Sins of Marketing Women’s Sport, and based around the concept of the  classification of vices within Christian teachings, the paper outlines the pitfalls businesses  fall into, while delivering insights […]