The Many, an award-winning independent agency specializing in holistic strategies, creative campaigns and content, and connective media planning, has been named media agency of record for Panda Express. The agency was selected to extend a successful multiyear partnership based on their proven ability to advance Panda Express’ media strategy during a key growth phase. Their demonstrated […]
American fans of superstar Jin, of 21st century pop icons BTS, and Korean ramen are the immediate targets for a new campaign from Santa Monica-based agency The Many. Otoki, one of the biggest food companies with 56 years of experience and leadership in 31 Korean food categories, is eager to replicate their flagship Jin Ramen’s popularity in the U.S. and […]
The Many has announced their partnership with OTOKI, the proud owner of Korea’s #1 food brand across 31 categories and a food manufacturer established in 1969. The agency will collaborate with the brand to officially launch its new campaign in the U.S., starting with Jin Ramen’s new creative content starring BTS’ Jin. This marks the first global campaign to feature the […]
The Many has announced the hiring of Joe Robbins as its Director of Emerging Technology and Innovation. Robbins, a media and tech veteran with more than 20 years of experience, will lead the agency’s efforts to integrate emerging technologies into client projects, focusing on areas such as extended reality (XR), immersive media and artificial intelligence. The […]
This Veterans Day, The Many is working with Wounded Warrior Project (WWP) on a campaign designed to inspire young adult audiences into action and compassion. While veterans comprised 18% of the U.S. population in 1980, today they represent just 6%, and with that decline, comes a decrease in direct relationships that often generate public support […]
Award-winning independent agency The Many has added Jeremiah Wassom as Group Creative Director. Wassom is passionate about elevating brand qualities into brand stories. A 20-year creative with agency, brand, and freelance experience, his creative approach is to focus on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not […]
The Many Studios—the production arm of independent, award-winning agency The Many—has created a marketing campaign for the latest expansion pack of Blizzard Entertainment’s action role-playing Diablo video game, Diablo IV: Vessel of Hatred. The objective is to tell the world that Diablo IV: Vessel of Hatred now has new mercenary characters in a way that breaks […]
Industry veteran Kareem Cervantes has joined independent, integrated marketing agency The Many as Marketing & Communications director. In his role, he will oversee the agency’s marketing efforts and help to amplify the company’s philosophy around participatory marketing, a discipline dedicated to creating work that resonates with audiences, starts conversations and demands engagement. “It is truly an exciting […]
THEY WILL BE JOINING THE MANY’S CONNECTIONS TEAM ALONG WITH BRYAN AHIR AS DIGITAL MEDIA SUPERVISOR AND ALEXANDRA BENAVIDES AS INSIGHTS ANALYST The Many has announced the hiring of Reza Rostampisheh as Group Strategy Director, Gary Stentz as Senior Analytics Director, Bryan Ahir as Digital Media Supervisor and Alexandra Benavides as Insights Analyst joining the Connections team at […]
The Many has been tapped by iconic confection brand See’s Candies for creative strategy and content. The two have collaborated to launch a summer campaign, which kicked off in June and runs throughout the summer. The agency’s scope also includes data and analytics services. For more than 100 years, See’s Candies has been dedicated to making candy Mary See’s way. […]