Toast launches StoryX: the proprietary AI platform that digs much deeper to find authentic stories for brands

By on    AdTech, Agency, Innovation, Latest  

Toast launches StoryX: the proprietary AI platform that digs much deeper to find authentic stories for brands

Toast, the production agency, is proud to announce the launch of StoryX, a cutting-edge AI-powered story-finding platform designed to uncover authentic narratives and real people’s stories, and spark inspiration for casting on-screen talent. Developed in-house, StoryX uses the strengths of AI to unearth compelling, real-world stories that align with specific themes, talent traits, and brand […]

UP&GO’s first TV ad featuring British Swimming team launches 9 April

By on    Advertising, Latest, Marketing  

UP&GO’s first TV ad featuring British Swimming team launches 9 April

UP&GO, the challenger on-the-go breakfast drink brand, will launch its first ever TV advert on Channel 4 on April 9th during Gogglebox running for 6 weeks.  The ad, created by TV advertising and video production agency Toast, highlights UP&GO’s partnership as the Official Breakfast Partner of British Swimming and was filmed at the London Aquatics Centre, home to the […]