Tripadvisor Site Data Reveals Increase in Travel Planning as Consumer Confidence Begins to Recover

Multi-month report shows clear signs of pent up demand for travel, as 86% of consumers say they feel more positive towards brands communicating right now

Tripadvisor Site Data Reveals Increase in Travel Planning as Consumer Confidence Begins to Recover

 Tripadvisor, the world’s largest travel platform, today released the findings of a multi-month study that analysed consumer travel sentiment and first party behavioural data related to the ongoing pandemic. The report outlines a five-stage recovery for the global travel and hospitality industry, highlighting early green shoots of recovery in a number of countries around the […]

Travelzoo launches new outdoor advertising campaign as Brits begin to plan future holidays

Travelzoo launches new outdoor advertising campaign  as Brits begin to plan future holidays

Travelzoo, the online publisher of exclusive offers and experiences for members, launches a new outdoor campaign to inspire Britons to keep dreaming of and planning for holidays to take after lockdown.  Holidaymakers are facing cancelled plans this summer, and since many of us have extra time on our hands during the current lockdown, the campaign promotes a range of fully refundable UK hotel stays for dates later in the year, as well as international holidays for 2021.    The campaign is built on […]

Lastminute.com launches ‘Holiopathy’ campaign as a solution to January blues

New research from the OTE shows that 65% of respondents are feeling the effects of January blues

Lastminute.com launches ‘Holiopathy’ campaign as a solution to January blues

lastminute.com, has launched an insight-based multi-channel, international marketing campaign, dubbing the term ‘Holiopathy’ to promote its packaged products as a medicine-like remedy to January blues.  The brand surveyed 2,000 consumers to gather insights into January blues which it combined with Google search data showing that searches for ‘work-life balance’ ‘stressed out’ and ‘how to disconnect’ […]

Latest work FCB Artgroup – “New Year Fares”

Latest work FCB Artgroup – “New Year Fares”

FCB Artgroup has launched a new print campaign created for Global Air, to encourage more people to book a flight and enjoy their favorite spots for travel to celebrate the new year. The Background / Idea Campaign: “New Year fares” New year plans and preparartions are coming soon.And for the people in Kazakhstan, destinations such as Rome, Moscow […]

Sykes unveils 2020 travel campaign with Media Agency Group

Sykes unveils 2020 travel campaign with Media Agency Group

Media Agency Group (mag) and its client Sykes Holiday Cottages have unveiled a new national broadcast campaign to hit the post-Xmas viewers and drive bookings to its stunning collection of properties across the UK.  The campaign will hit screens on Boxing Day (26th Dec) and offers holiday makers from couples to families, groups to those with […]

Lonely Planet and Ford partner in major promotional deal

Lonely Planet and Ford partner in major promotional deal

Leading travel media brand, Lonely Planet, and Ford Motor have joined forces to celebrate the debut of the all-new 2020 Ford Explorer. In a three-month, multi-platform collaboration beginning late-October 2019, Lonely Planet will feature a series of custom travel content, created specifically for this partnership, across its online ecosystem and will also launch large-scale out-of-home […]

Dayuse.com launches their new black cab advertising campaign

Dayuse.com launches their new black cab advertising campaign

Dayuse.com, the global leader in daytime hotel booking platforms, announced that they will be launching a new taxi campaign to raise brand awareness. Running for one month, the campaign will see more than 400 of the iconic Black Cabs, adorned with Dayuse.com’s branding, take over the streets of London. The undersides of tip seats in the taxis […]

Wizz Air launches activation at King’s Cross St Pancras Station

Wizz Air launches activation at King’s Cross St Pancras Station

Wizz Air, one of Europe’s fastest growing airline, has launched an activation at King’s Cross St Pancras Station. A fully immersive OOH experience will see commuters on their way to the Underground pass through a plethora of fully recyclable vinyl wraps, digital videos, posters and digital 6-sheets. The creative highlights the array of destinations that […]

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