Turisme Comunitat Valenciana has awarded its communication account to Serviceplan Spain, who will be responsible for national and international promotion of one of the most popular Spanish regions for Tourists from all over the world. Serviceplan Spain has won the account of the Valencian Tourism Community, meaning that for the next two years, the international […]
Design and illustration is the key to Amstel’s campaign honouring the neighborhoods of Valencia
Amstel and Serviceplan Spain have commissioned contemporary Spanish artists and designers to create unique labels for the Valencian beer. A total of 6 million bottles with the specially designed artist labels were distributed throughout the region. The campaign title, “Xè quin barri!” (“Wow, what a place!”) alludes to one of the most characteristic Valencia sayings which can […]