VisitLEX Tackles “Travel Regret” with Clever Campaign Against Short Stays Travel regret is real, nearly every Lexington, Kentucky, guest will tell you. The same jaw-dropping Bluegrass views that famously welcome visitors to Lexington can turn bittersweet on the way home after a two-day stay because those visitors realised too late that two days just wasn’t […]
Recent UFO revelations and advances in deep space imaging have fueled the belief that we are not alone in the universe. Seizing the moment, VisitLEX, the Lexington Convention and Visitors Bureau, created an advertising campaign with Cornett that goes beyond the usual travel markets. Way beyond. Using an infrared laser, VisitLEX and a team of […]
Tourism brand bets big on unique benefits to stand out from nearby competition When people think of Kentucky, they should think of Lexington, because Lexington represents the best of the Bluegrass State. So says a new campaign by agency Cornett for longtime tourism partner VisitLEX that’s going big on a direct call to action for […]
83% of travelers say that reviews play an essential role in their booking. So agency Cornett has helped VisitLEX—the Lexington Convention and Visitors Bureau—go straight to the experts for an unprecedented batch of metaphysical travel reviews of the Horse Capital of the World. Carrie Kenady, a renowned psychic medium who has appeared on the television […]