STRAWBERRYFROG WINS BRANDING/CREATIVE BUSINESS FOR WOODY CREEK DISTILLERS

STRAWBERRYFROG WINS BRANDING/CREATIVE BUSINESS FOR WOODY CREEK DISTILLERS

Agency To Revamp Brand Strategy, Visual ID & Launch Creative For Celebrated Boutique Distiller StrawberryFrog, the independent, full service, creative advertising agency, had been tapped by Woody Creek Distillers to launch a high-profile branding, strategic and creative project to expand the brand’s marketplace footprint, boost product trials and sales and celebrate the company’s unique position in the […]

6 Proven Strategies to Transform Luxury Brands

6 Proven Strategies to Transform Luxury Brands

An Opinion Piece by OXO USA The modern concept of luxury is not limited to what it used to be. It has reduced the element of “show off” and become more about making consumers feel premium. The reason is that modern consumers care more about the values, identity, and emotional depth of luxury brands than […]

BBH LAUNCHES NEW VISUAL IDENTITY

BBH LAUNCHES NEW VISUAL IDENTITY

For the first time in 44 years, BBH has launched a new visual identity Driven by the same progressive spirit that has defined the agency for over four decades, BBH (Bartle Bogle Hegarty) today unveils a refreshed visual identity that honours its storied heritage while sharpening its focus on the future of creative excellence. Since […]

forpeople Partners with Tree Aid on “Resilient by Nature” Pro Bono Rebrand

forpeople Partners with Tree Aid on “Resilient by Nature” Pro Bono Rebrand

forpeople, a global creative studio, has partnered with international development charity Tree Aid to deliver a comprehensive pro bono rebrand, unveiled today alongside Tree Aid’s new website launch. Centred around how trees and people can thrive together, the bold new brand strategy and visual identity focus on highlighting and empowering the communities across Africa that are behind […]

A new era of cricket at Lord’s: MCC launches new branding for its team London Spirit

A new era of cricket at Lord’s: MCC launches new branding for its team London Spirit

Marylebone Cricket Club (MCC), owners of Lord’s Cricket Ground, has unveiled a new visual identity for its team London Spirit, with strategy led by creative agency of record VCCP and branding and design agency SomeOne. After investment from the US-based tech investment group Tech Titans (which includes CEOs from some of the world’s largest tech companies) The Hundred team London Spirit’s brand has been reimagined […]

Vivo Performing Arts Comes Alive With a Hand-Painted Identity Built for the Energy of Live Performance

Vivo Performing Arts Comes Alive With a Hand-Painted Identity Built for the Energy of Live Performance

After more than eight decades as Celebrity Series of Boston, the venerable arts organization enters its next chapter as Vivo Performing Arts, unveiling a new name and visual identity created in partnership with Colossus. The project marks a decisive recalibration for a 100-year-old institution seeking to honor its legacy while opening its doors wider to contemporary audiences […]

Pip & Nut unveils bold new look for next wave of growth

Pip & Nut unveils bold new look for next wave of growth

Pip & Nut, the UK’s number one nut butter brand, has launched a bold new packaging design across its range – marking the next phase of growth as the brand eyes further category expansion and new shopper acquisition. The refresh, developed in partnership with long-term design agency B&B Studio, builds on an eleven-year collaboration that […]

Papaya Unveils Expanded Roster Alongside Fresh Visual Identity

Papaya Unveils Expanded Roster Alongside Fresh Visual Identity

The rebranding marks a natural evolution for the company as it expands its roster with a new line-up of award-winning directors Award-winning creative production company Papaya has unveiled a new roster of exceptional directing talent, and bold new visual identity as it looks to boost its international visibility. Channelling the company’s unapologetically creative ethos, the rebrand marks […]

Mrs&Mr Launches Bold Rebrand and Campaign for Conair Personal Hair Care

Mrs&Mr Launches Bold Rebrand and Campaign for Conair Personal Hair Care

Creative Campaign Celebrates Company that Revolutionized American Hair Styling Mrs&Mr, the creative, design and branding agency, is launching a redesigned visual identity and advertising campaign for Conair, the leading hair beauty brand that introduced the iconic pistol-grip hair dryer to America in the 1960s. The bold visual redesign completely transforms the look and feel of […]

Cornett’s New Look “Breaks the Natural Order” So Brands Can Break Through

Cornett’s New Look “Breaks the Natural Order” So Brands Can Break Through

Inspired by carnivorous plants, the new identity is all about creative survival Female-owned, full-service agency Cornett has launched a new visual identity that taps into the eccentric brilliance of the natural world. Inspired by the natural beauty of Lexington, KY, the agency’s HQ, the new look reflects the ingenuity of carnivorous plants: to thrive in […]

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