VML’s first work for the brand sees launch of new global brand platform Generali today announced the launch of its new global brand platform, set to revolutionise how the insurance sector connects with customers in an era of unprecedented uncertainty. Here. Now., developed by VML, breaks from traditional insurance marketing that focuses on distant future […]
Costa Coffee, the Nation’s Favourite Coffee Shop*, today announces the launch of Made With Heart, a new global brand platform and the company’s most significant marketing campaign in recent years. The initiative repositions Costa Coffee’s messaging to highlight the emotional and ritualistic role coffee plays in daily life. Developed by WPP Open X led by VML […]
The film illuminates the unspoken struggles of those who have lost loved ones to suicide. Suicide&Co, a UK charity dedicated to providing therapy and long-term support for people bereaved by suicide, today announced the launch of ‘Heirlooms’ – a short film to highlight the often-unseen impact of suicide bereavement. Produced by Sticker Studios and directed […]
HSBC UK today announced the launch of its new campaign to showcase its enhanced HSBC Premier banking proposition. Everything’s Premier, created by VML UK, is HSBC UK’s most ambitious integrated campaign to date for the UK and highlights how a Premier account transforms everyday banking into an exceptional experience, offering unprecedented access to premium services […]
The craft-focused campaign, developed by VML, highlights the real-world consequences of drink-driving The Department for Transport today announced the launch of its latest drink-driving campaign for THINK! ahead of the festive season. The new work challenges the misconceptions drivers often have – that there is no risk in driving after a small amount of alcohol. […]
Audio Innovation unlocks playful way of enjoying leftover Baileys Irish Cream liqueur brand, Baileys, today introduces Baileys Sound Scales, a unique audio innovation that tells consumers what is left in their bottle and suggests delicious treats they can create with it. Removing the need for guestimates and measures, customers can simply visit SoundScales.Baileys.com on their […]