B&B Studio Challenges Both Mainstream and Healthy Snacking Categories in Well&Truly Rebrand

B&B Studio Challenges Both Mainstream and Healthy Snacking Categories in Well&Truly Rebrand

Baked corn snacks brand Well&Truly has unveiled a new identity, with design by B&B studio. In a deliberate move away from the brand’s original health-focused positioning, the new look celebrates taste and satisfaction, returning to the fundamentals of what it means to be a snack. As the mainstream and healthy snack sectors begin to converge, […]