Last Friday, England’s Men’s National Football team manager Gareth Southgate announced the squad he’ll be taking to Germany for the European Championship. Jack Grealish and James Maddison were notably missing from the team, both some of England’s most well-known players. They’re both also well-known for their holidays in Ibiza together. So while they might not be […]
WeRoad, the adventure travel brand bringing solo travellers together for once-in-a-lifetime adventures, continues their Manchester-focused out-of-home (OOH) including a ‘get outdoors’ inspired campaign displayed across a giant Piccadilly billboard in the heart of Manchester overlooking the Piccadilly Gardens. Through two different concepts, both campaigns use WeRoad’s signature witty copy to appeal to its target demographic. […]
FEATURING REAL LIFE UGC SELFIES FROM WEROADERS, CHEEKY COPY AND A DRIVE FOR COMMUTERS TO GET THEIR RUSH WITHOUT THE ‘HOUR’ ● In a huge London takeover, WeRoad will be unmissable across 3,700+ billboards, tube carriages, tube stations and bus shelters ● WeRoad is keeping it real, with every campaign image captured by IRL WeRoaders experiencing trips […]