Upwork builds for the future of work with new global design system & visual identity by NOT Wieden+Kennedy

By on    Agency, Branding, Latest  

Upwork builds for the future of work with new global design system & visual identity by NOT Wieden+Kennedy

NOT Wieden+Kennedy unveil ‘A new dimension of work’, a new design system and visual identity for the world’s largest work marketplace Branding and design agency NOT Wieden+Kennedy today unveil their latest work, a comprehensive design system and new visual identity for leading freelance talent platform Upwork. After a competitive pitching process, Upwork appointed NOT Wieden+Kennedy […]

Pudding it out there: Sainsbury’s reinvents the Christmas pudding in tongue-in-cheek fairy tale advert

By on    Advertising, Latest, Marketing  

Pudding it out there: Sainsbury’s reinvents the Christmas pudding in tongue-in-cheek fairy tale advert

Sainsbury’s much anticipated Christmas advert will air for the first time today. Through a light-hearted tale, this year’s advert celebrates the innovation and creativity of Sainsbury’s Taste the Difference Christmas range. Centring on one of the most divisive foods – the traditional Christmas pudding – the tongue-in-cheek advert brings to life the imagination and ingenuity which […]