Ziggurat, Greene King’s long-term strategic brand partner, has rebranded its flagship beer, Greene King IPA, the nation’s favourite IPA. The new branding is a confident change, going back to the brands original roots. First brewed in 1928, the new identity celebrates the partnership of the pioneering founders Benjamin Greene and Frederick King. Brett Goldhawk, Managing Partner at Ziggurat […]
Old Speckled Hen, one of the UK’s number one premium ale, is freshening its iconic beer with new branding developed by Ziggurat, Greene King’s long-term strategic brand partner. The new branding updates Hen’s image while cherishing its famous Morland roots. The unique octagon and brand name have been retained, but the sleeker typeface and silver […]
