Too Good To Go Appoints Federico Vazquez as Chief Marketing Officer

Too Good To Go, the world’s largest social impact company and marketplace app tackling food waste, today announces the appointment of Federico Vazquez as Chief Marketing Officer.

Federico brings two decades of international marketing leadership from global marketplaces and food delivery platforms, including Delivery Hero and OLX Group.

He joins Too Good To Go from Delivery Hero, where he has recently served as CMO overseeing brands such as foodpanda, foodora and Yemeksepeti across Europe, Asia and the Middle East.

Federico brings a unique blend of growth expertise and brand leadership, developed through years of scaling companies in highly competitive sectors. His ability to drive growth, lead strategic expansion, and build strong, purpose-led brands aligns seamlessly with Too Good To Go’s mission to inspire and empower everyone to fight food waste. With deep knowledge of consumer behaviour and a results-driven mindset, Federico is set to accelerate the company’s growth and amplify its global brand impact.

Commenting on his appointment, Federico Vazquez said: “I’m excited to join Too Good To Go, a brand that genuinely makes a difference in the world. Tackling food waste is one of our generation’s most pressing challenges, and I look forward to collaborating with our talented global teams to scale our impact even further.”

Federico will be based in Too Good To Go’s Madrid office where he will lead global marketing strategy and innovation efforts, enhancing the company’s role as a pioneer in solutions to fight food waste.

Source: Too Good To Go

  Appointment, Chief Marketing Officer, Federico Vazquez, Too Good To Go