Armadillo partners with easyJet to supercharge customer communications

One of Europe’s largest airlines, easyJet, and Armadillo, a multiple award-winning CRM agency, have recently announced their new partnership to enhance easyJet’s CRM engagement.

As the leading pioneers of cost-effective air travel, easyJet has continually embodied their Orange Spirit to connect people across Europe and beyond.
 
Now, Armadillo will set out to deliver their strategic, creative and data-driven expertise to elevate easyJet’s customer experience even further and realise the team’s ambitions.

Thanks to Braze’s advanced capabilities and more effective use of data, each easyJet customer can now expect high-quality, personalised content across multiple channels.

Armadillo’s Managing Director, Joanna Penn said: “We’re so pleased to be working with ambitious clients who know what they want out of their Martech. It was immediately clear easyJet’s goals could be unlocked through our partnership, and the chemistry and knowledge on both sides has been evident from day one.”

David Jacobs, easyJet’s Customer Communications Transformation Manager said: “From the moment we first engaged with the Armadillo team, it was very clear to us that they had understood our needs and business. There was a very obvious rapport as well as alignment in our values as a business too.

 Armadillo have what I can only describe as an infectious passion for CRM. Their exceptional knowledge of CRM and Braze really shone through for us so we were excited to partner with them.

The partnership has got off to an incredible start, with huge credit to the team for hitting the ground running the way they have. We look forward to working with them to deliver our aspiration of having a best in class CRM programme that supports the needs of our easyJet customers.”

This exciting collaboration marks yet another milestone in a period of exciting growth for Armadillo, bringing their experience from working on travel clients like Disney Cruise Line, P&O Cruises, and Cunard.

Source: Armadillo

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