Two new spots just went live during the NFL playoffs on January 11th showcasing Game of Thrones and Housewives-esque scenery, where, let’s be real… there’s always drama. With these two ads that showcase just how easy colon cancer screening is, Cologuard is leaving the drama behind so people can get back to living their glorious, best lives. The campaign leans into humour to […]
Directed by HAMLET’s Angelo Cerisara, the surreal campaign encourages Gen Z-ers to ‘Boost Your Boomer’ with an invigorating beverage Of all the challenges associated with modern workplaces, the generation gap is one of the biggest. With their boundless energy and digital nous, it’s no surprise that Gen Z can get frustrated with the slower pace […]
easyJet and easyJet holidays have launched a new fully integrated campaign for the Winter sales period that marks a shift in the brand’s approach to advertising. Moving away from the traditional ‘big shoot’ model, towards one that embraces and reflects more short-form, social-style content, the ‘Big Orange Sale’ campaign is built entirely from content shot by […]
Interbrand, the world’s leading brand consultancy, has announced the appointment of Fura Jóhannesdóttir as Global Chief Creative Officer. With extensive experience in brand excellence, Fura will lead Interbrand’s global creative community at a moment of critical and significant growth for the agency, overseeing design, experience and digital divisions across The Americas, EMEA and Asia. She […]
Vitality’s latest campaign centres on the data that ‘you can live up to five years longer with Vitality*’ Today, Vitality has launched a new campaign for its life insurance business, with its creative agency of record VCCP, bringing to life data that shows how you can live for up to five years longer when you have Vitality insurance. […]
Breadstall to open first site in Soho after Without’s repositioning of pizza makers to pizza bakers How do you go from single site retail into one of London’s most crowded sectors? Challenged by Honest Burgers co-founder Dorian Waite and baker Sebastian Vince to turn their pizza van into a brand, Without identified Breadstall’s difference with […]
As part of Utiq’s collaborative business model and industry approach, it aims to achieve ubiquitous availability of its Authentic Audiences Utiq, the European adtech company with a fully consented, privacy-compliant, telco-powered first-party identifier, today confirms that it has achieved scaled supply-side integrations with many of the industry’s leading SSPs and inventory partners in its first […]
Integrated marketing agency Brandon has redesigned the website of Primal Pet Foods, a leading manufacturer of fully prepared, premium-quality raw foods, treats, and chews for dogs and cats. The agency recently launched the site to coincide with the debut of new packaging. Brandon is leading Primal Pet Foods’ digital transformation and handling creative, production, analytics, SEO, and website […]
Independent creative marketing agency Full Contact has won the creative accounts for pizza shop Papa Gino’s and sandwich maker D’Angelo, restaurants that are under the stewardship of parent company New England Authentic Eats. The agency officially began working with Papa Gino’s and D’Angelo earlier this year after being awarded the creative business without a review. Full Contact was previously the […]
Yes& has hired growth marketing professional Liz Murnin as vice president of Business Development. She is focusing on new business and reports to CMO Debbie Bates Schrott. Murnin brings more than 20 years of leadership in business development, strategic growth and organizational transformation across digital marketing, experiential and creative agencies to Yes&. Throughout her career, she […]