CLARION UNVEILS ENHANCHED POWERFUL AND DIVERSE RETAILER PANEL TO BOLSTER ITS EXCEPTIONAL B2B OFFERING

CLARION UNVEILS ENHANCHED POWERFUL AND DIVERSE RETAILER PANEL TO BOLSTER ITS EXCEPTIONAL B2B OFFERING

Clarion Communications has today announced the introduction of its Clarion Retailer Collective, an enhanced offering of its retailer panel proposition, featuring a powerful and diverse line up of the UK’s most successful and influential retailers from the world of convenience. As trade experts, Clarion has always provided its clients with invaluable insights from leading retailers […]

Global “Always With You” Campaign by Party Land Puts JanSport in the Spotlight with Gen Z

Global “Always With You” Campaign by Party Land Puts JanSport in the Spotlight with Gen Z

Following a successful U.S. Back-to-School campaign, Party Land continues to engage Gen Z with a global strategy focused on humor found in life’s unremarkable moments Building on the momentum of its recent U.S. Back-to-School campaign, JanSport has launched a new global initiative to re-introduce America’s #1 backpack brand to a Gen Z audience worldwide. Created in collaboration with […]

Creative Enterprise launches two new business support programmes for the Creative Industries

Creative Enterprise launches two new business support programmes for the Creative Industries

Screen Launchpad designed to boost future business leaders from underrepresented communities; Reframe to support businesses looking to explore new directions Today, Creative Enterprise, part of Creative UK, is delighted to announce two brand new programmes catering for creative companies across the screen industries, providing vital business support and financial guidance to those working in film & TV, […]

Burger King presents Whopper Tattoo offering customers a unique way to enjoy the flame-grilled taste

Burger King presents Whopper Tattoo offering customers a unique way to enjoy the flame-grilled taste

Burger King, the home of the flame-grilled Whopper sandwich, creates tattoos with reward barcodes embedded inside to let more customers enjoy the newly upgraded Whopper introduced in South Korea last April. Coined ‘Whopper Tattoo,’ Burger King Korea launched a unique seasonal campaign as part of its ‘Flame-Grilled Taste’ project, which celebrated Burger King’s 40th anniversary entering […]

Bupa Challenges Perceptions with Immersive Experience to Highlight Partnership with ParalympicsGB

Bupa Challenges Perceptions with Immersive Experience to Highlight Partnership with ParalympicsGB

Ahead of the Paris 2024 Paralympic Games, leading healthcare provider Bupa is encouraging the nation to look beyond the typical portrayal of health, as part of Bupa’s role as the Official Healthcare Partner for ParalympicsGB. ‘Health Is’, by Bupa is part of their wider ‘This Is Health’ campaign. It launches with an accessibly immersive takeover of […]

Novotel comes up with the “Best OOO Email Ever” to help reduce envy from people who aren’t on vacation

Novotel comes up with the “Best OOO Email Ever” to help reduce envy from people who aren’t on vacation

Created by AlmapBBDO, the initiative takes a funny, surprising approach to promoting discounts on the Novotel network Who’s never felt a twinge of jealousy and the desire to be “out of office,” too, when you get a vacation autoreply? With that in mind, Accor, the world leader in hospitality, and its ad agency, AlmapBBDO, put together an […]

Kiss and Learn: Duolingo’s Summer Campaign Turns Up the Heat on Language Lessons

Kiss and Learn: Duolingo’s Summer Campaign Turns Up the Heat on Language Lessons

Summer is the perfect time to take a break from the daily grind, unwind, enjoy outdoor activities, socialize, and maybe even have a summer fling. However, for language learning app Duolingo, all this fun presents a challenge: the distractions often lead its language learners to neglect their lessons. Amid the excitement of fun and the […]

Former Walmart Client/Agency Duo Launch “Beers With Friends”

Former Walmart Client/Agency Duo Launch “Beers With Friends”

Innovative Sprint Agency Offering 5-Day ‘Beer Runs’ Led by Dana Hork and James Wood, the “AOR Alternative” debuts with Virgin Galactic, Perfect Bar, Hally Hair, DIG, and Don’t Ban Equality In a bold move to disrupt the traditional agency model, former Walmart client/agency team Dana Hork and James Wood have teamed up to launch Beers With […]

Western Ski Town Collaborates with Colorado Musicians to Sing the Praises of Living “The Steamboat Way”

Western Ski Town Collaborates with Colorado Musicians to Sing the Praises of Living “The Steamboat Way”

Colorado’s Steamboat Ski Resort is on a mission to herald the joys of this western ski town, dramatically setting it apart from all other mountain destinations. Coming off the heels of their 60th anniversary, they’ve spent the last several years investing more than $200 million in transformative changes to the entire Steamboat experience to both preserve its […]