People of Prominence rebrands as The Prominence Collective

People of Prominence rebrands as The Prominence Collective

People of Prominence has rebranded as The Prominence Collective, marking a new chapter for the Manchester-based PR and communications consultancy as it continues to expand its work with businesses, non-profits and senior leaders across the UK. The move reflects how the consultancy’s work has developed over the past year. While the original name grew from […]

Rock & Roll Hall of Fame Brings the Spirit of Rock & Roll to a New Digital Stage

Rock & Roll Hall of Fame Brings the Spirit of Rock & Roll to a New Digital Stage

The reimagined rockhall.com, created by digital experience agency Grow, brings immersive storytelling to one of music’s most iconic institutions. The Rock & Roll Hall of Fame has launched the new rockhall.com in partnership with digital experience agency Grow, transforming its website into a dynamic digital destination that brings the stories, sounds, and cultural influence of rock & roll to […]

SVEN HUBERTS JOINS LEPUB AS GLOBAL PRESIDENT TO LEAD NEXT PHASE OF GROWTH

SVEN HUBERTS JOINS LEPUB AS GLOBAL PRESIDENT TO LEAD NEXT PHASE OF GROWTH

LePub today announced Sven Huberts’ appointment as Global President. Following five years of rapid growth, LePub is accelerating its expansion with the appointment of Sven Huberts. Launched in Amsterdam in 2020, the creative network now operates 10 hubs across nine markets, following the openings of London, New York and Bogotá last year. Huberts will scale […]

RAINDROP LAUNCHES PLAYFUL, VISUALLY INVENTIVE CAMPAIGN FOR HELLO PANDA

RAINDROP LAUNCHES PLAYFUL, VISUALLY INVENTIVE CAMPAIGN FOR HELLO PANDA

Stylized, Cinematic, Sports-Themed Work Appeals To Kids, Moms & Dads Alike Raindrop, the full-service creative agency, is launching a dynamic, visually inventive advertising campaign for Meiji Hello Panda, the Japanese snack popular across the globe. Hello Panda consists of crunchy, hollow cookies with a variety of creamy fillings, with each cookie and all the packaging featuring adorable […]

RIVAL MARKETING CONSULTANCY NAMES TIM BILDSTEN CREATIVE DIRECTOR

RIVAL MARKETING CONSULTANCY NAMES TIM BILDSTEN CREATIVE DIRECTOR

Creative Leader Brings Award-Winning Experience On Client & Agency Side To Fast-Growing Shop Rival, the independent, integrated marketing consultancy, has recruited Tim Bildsten to serve as Creative Director of its creative department. Bildsten brings a unique and expansive knowledge about marketing that includes senior roles on the client side and at a number of top creative […]

Joybyte Powers TikTok Shop Growth for Lyrically Correct

Joybyte Powers TikTok Shop Growth for Lyrically Correct

Joybyte has launched new work for trivia game brand Lyrically Correct, supporting the business as lead social agency across TikTok Shop and organic TikTok social media in the US. Joybyte was brought on to help scale Lyrically Correct beyond seasonal sales spikes and expand its audience following early momentum generated by the brand’s Hip Hop and R&B […]

New Business Barometer 2026 Shows Agencies Seizing Growth Opportunities

New Business Barometer 2026 Shows Agencies Seizing Growth Opportunities

In its ninth year, the jfdi/Opinium UK New Business Barometer has revealed trends and practical insights for new business professionals. Marketing investment is up. Opportunities are accelerating. Commercial impact outweighs creativity and chemistry as a pitch winner. Economic outlook concern is jumping [second biggest reason for losing a pitch.] Pricing for profit is getting tougher. […]

StreetEasy Invites New Yorkers to Choose NYC Forever With New Brand Campaign, “Be a Forever New Yorker”

StreetEasy Invites New Yorkers to Choose NYC Forever With New Brand Campaign, “Be a Forever New Yorker”

For two decades, StreetEasy® has helped millions of New Yorkers find their place in one of the most complex real estate markets in the world. Now, as the brand marks its 20th anniversary, StreetEasy is launching its 2026 brand campaign, “Be a Forever New Yorker,” a love letter to the city and the people who […]

McCANN LANDS IN HEART OF MANCHESTER’S CREATIVE DISTRICT

McCANN LANDS IN HEART OF MANCHESTER’S CREATIVE DISTRICT

McCANN expands into Manchester’s creative heart with ambitious growth plans McCANN has landed in Manchester’s cultural quarter as part of its expansion into the city centre with a new growth hub. The move into their new Bonded Warehouse office space enhances McCANN’s offerings for clients, and sees the UK’s most creatively effective agency grow beyond their historic Bonis Hall site […]

6 Proven Strategies to Transform Luxury Brands

6 Proven Strategies to Transform Luxury Brands

An Opinion Piece by OXO USA The modern concept of luxury is not limited to what it used to be. It has reduced the element of “show off” and become more about making consumers feel premium. The reason is that modern consumers care more about the values, identity, and emotional depth of luxury brands than […]