A Magnetic New Campaign for Magners Magners is set to fizz this summer, and it’s pulling people in. ARK Agency has unveiled its first major campaign for Magners since being appointed as the lead strategic and creative agency for the iconic Irish cider brand, marking a bold new direction for Magners, that aims to reinvigorate […]
Empowering the Next Generation of Creative Talent with Hands-On Experience, Mentorship, and Insight Dazed Studio, the creative agency of the iconic Dazed magazine, is proud to announce the launch of its inaugural U.S. Internship Program, debuting in summer 2025. Born from three decades of radical storytelling and boundary-pushing creativity, the program marks a bold new […]
Goodday, a cultured milk drink owned by Asahi Beverages Philippines and distributed by Universal Robina Corporation in the Philippines, has once again partnered with global leader in connected packaging, Appetite Creative to revisit and refresh its 2024 interactive connected packaging experience, now with over 22 million codes hidden under caps or labels. The Magical Japan […]
Founders Agency brings humour and heart to a culturally relevant activation, celebrating personality over height in the latest brand act under its Escape the Flavorless platform launched earlier this year. Seagram’s Escapes is leaning into culture and challenging traditional dating norms with the launch of Short King Week, designed to celebrate confidence, individuality, and flavor, […]
adam&eveDDB has hired the multi-award-winning strategist Lori Meakin as Planning Partner. Along with being a celebrated strategist and the co-founder of creative agency Joint London, Lori is an author, researcher and renowned gender equality activist. In her new role as Planning Partner, Lori will be leading strategy teams on key clients including McCain. She will also […]
Iconic high-performance sportscar brand Lotus has appointed Collaborate Global as its experiential partner at Goodwood Festival of Speed 2025. Tasked with bringing the spirit of Lotus to life, Collaborate will create an immersive brand experience that showcases the marque’s engineering precision, dynamic performance – and legendary racing heritage. Comments Melanie King, Lotus Head of Global […]
Gong cha invites bubble tea lovers into a vibrant, miniature universe to celebrate its first-to-market ‘mini’ tapioca pearls product Global bubble tea brand Gong cha unveils an imaginative new Gen AI campaign ‘Mini Pearl Adventures’ to launch its latest product innovation, Mini Pearls, created by VCCP’s AI creative agency faith and digital experience agency, Bernadette. The social-first campaign taps into the global […]
‘We All Understand Coca-Cola’ highlights its iconic bottle as a symbol of connection. The campaign features real stories of people who overcame language barriers to share a moment over a Coke. Each story is written in two languages—one flowing from left to right, the other from right to left—meeting in the middle to form the […]
Skechers, The Comfort Technology Company™ and a global leader in lifestyle and performance footwear, is offering customers a glimpse into the future of shopping in its new store in Punggol Coast Mall with Luna, an AI-powered retail assistant, created by socially-led creative agency, We Are Social Singapore. Customers can converse with Luna through an interactive kiosk […]
Experienced ecommerce specialist to streamline the agency’s processes for driving growth for best-in-class brands Digital commerce agency Goodness is excited to announce the addition of Wilner Midouin as Director of Project Management. Bringing an astute eye and a talent for navigating complexities, Midouin’s proven methodologies for problem-solving and optimization will not only strengthen the agency’s […]