UK INVESTORS BECOMING SELF-RELIANT – NEW RESEARCH REVEALS

UK INVESTORS BECOMING SELF-RELIANT – NEW RESEARCH REVEALS

 A move towards self-reliance and away from ethical investing are just two of the  key findings published today from the Investor Index 2023 – an annual study of UK investors. Now in its fourth year, the Investor Index is an in-depth survey of investor behaviours conducted among 1100 UK adults (18+) with a minimum of £10,000 invested. […]

MALTESERS® CONTINUES MISSION TO LIGHTEN THE LOAD FOR WORKING MUMS WITH NEW CAMPAIGN ‘MOTHERLOVER’

MALTESERS® CONTINUES MISSION TO LIGHTEN THE LOAD FOR WORKING MUMS WITH NEW CAMPAIGN ‘MOTHERLOVER’

The Motherlover campaign aims to spotlight the issues and challenges faced by mothers in the workplace while also ensure everyone knows what they can do to lighten the load for working mums. The social, OLV, OOH and audio campaign launches alongside impactful partnerships with Peanut App and The Guardian. MALTESERS has launched its new Motherlover […]

Second Edition of Daniella’s Guestbook Offers Underrepresented Trans and LGBTQ Creative Professionals Exposure, Training, Tools, Mentors, and Employment Opportunities

Second Edition of Daniella’s Guestbook Offers Underrepresented Trans and LGBTQ Creative Professionals Exposure, Training, Tools, Mentors, and Employment Opportunities

Film festival submission deadline is June 25th! Creative Producer, Motivational Speaker and LGBTQIA + Advocate Daniella Carter is teaming with creative agency SpecialGuest for the second edition of Daniella’s Guestbook, a website and Instagram channel that spotlights the work of BIPOC and LGBTQ creators. Serving as an access point to cultivate relationships with established industry […]

New Report From Anzu and Lumen Unveils Gaming’s Untapped Potential for Attention-Driven Advertising

New Report From Anzu and Lumen Unveils Gaming’s Untapped Potential for Attention-Driven Advertising

A new report launched during Cannes Lions reveals the findings from a two year study into the impact of attention on digital advertising formats The world’s most advanced in-game advertising platform Anzu, and Lumen Research, the global attention technology company, have today announced the results from an extensive two year study into the impact of attention on […]

Appleton Estate Jamaica Rum Launches 17 Year Old Legend, Paying Tribute To The Iconic Rum From The Original Mai Tai Cocktail

Appleton Estate Jamaica Rum Launches 17 Year Old Legend, Paying Tribute To The Iconic Rum From The Original Mai Tai Cocktail

Based on the legendary spirit’s original formula, the 17 YEAR OLD LEGEND is an exquisite and historic blend that offers a once-in-a-lifetime taste of cocktail history  Appleton Estate, a global leader in premium aged rums, announces the launch of the limited-edition 17 Year Old Legend – an exclusive and faithful recreation of the legendary 17 Year Old rum […]

Posterscope continues to drive OOH sustainability agenda with launch of 100% recycled and recyclable 48 and 96 sheet format posters

Posterscope continues to drive OOH sustainability agenda with launch of 100% recycled and recyclable 48 and 96 sheet format posters

BT first to use new recycled paper in national campaign for BT Broadband Full Fibre Following the industry leading introduction of recycled 6-sheet posters for the first time in the UK in 2021, Posterscope has launched 100% recycled and recyclable 48 and 96 sheet roadside format posters, with a new nationwide OOH campaign from BT.  […]

adam&eveDDB reveals future faces of Account Management leadership team

adam&eveDDB reveals future faces of Account Management leadership team

Creative agency adam&eveDDB has announced a series of senior promotions within its account management leadership team, to further strengthen the department and client experience at the agency. Adam Patel and Fay Taylor have been named Joint Heads of Account Management, whilst Jo Lorimer has been promoted to Client Experience Director and Loella Collier promoted to […]

Vivo and AMA present an unprecedented project that uses artificial intelligence to improve communication with autistic people

Vivo and AMA present an unprecedented project that uses artificial intelligence to improve communication with autistic people

There are 2 million autistic people in Brazil and one of their characteristics is the difficulty in communicating with their families and, consequently, with the world. One of the means of communication for most autistic people are visual communication cards that help them communicate about basic activities, such as peeing, drinking water, listening to music […]

Teads Enhances Campaign Performance with First to Market Attention Measurement Integration in Teads Ad Manager

Teads Enhances Campaign Performance with First to Market Attention Measurement Integration in Teads Ad Manager

Teads leverages the largest dataset of attention and context, to offer clients unparalleled audience insights and support campaign optimization. Teads, the global media platform, has announced the release of attention metrics in Teads Ad Manager (TAM), its dynamic programmatic buying platform. This integration makes Teads the first platform to embed Lumen’s attention measurement natively and […]

Fiora launches digital transformation offering through Fiora Consultancy  

Fiora launches digital transformation offering through Fiora Consultancy  

Rooted in “personal attention, bespoke advice, and real-world support”  Fiora, the Bristol- and London-based marketing agency, today launches Fiora Consultancy to guide brands through their digital transformation journey and help them implement lasting changes. The agency draws on its experience of successful digital transformation projects across sectors, including food and drink, travel and FMCG for […]