Pairing adaptive streaming technology with MiQ’s agnostic, multi-DSP capabilities delivers more sustainable, high-quality ads while supercharging campaign performance As part of its ongoing commitment to addressing pollution caused by online media delivery, leading global programmatic media partner MiQ today announces a new partnership with groundbreaking streaming tech provider, SeenThis. Together, the pair are modernizing creative […]
New Capital Enables the Data Collaboration Platform and Clean Room Solution to Continue Global Expansion and Support a Rapidly Growing Client Base Optable, a software-as-a-service (SaaS) data collaboration platform and clean room solution designed for the aadvertising ecosystem, announced today that it has secured $20M USD in Series A financing from a syndicate of investors […]
Industry executives named as support for under-30s initiative to advance publishing sector The PPA today announces that Jane Wolfson, chief commercial officer, Hearst UK will be the chair of its Next Gen board. The appointment will see Wolfson help steer the new board of 15 members who will be announced following a recruitment process in […]
Custom-designed office space months in the planning for nearly 80-strong team Today, Armadillo, Bristol’s largest independent CRM agency, working with big name brands across the globe including McDonald’s, Disney and Carnival UK, is opening the doors of its brand-new office in The Distillery, Bristol. The bespoke office space was carefully designed with Armadillo’s hybrid model […]
Nathan Brown To Connect Audience Planning to Creativity and Growth Michelle Tang Elevated to Global Chief Growth Officer, McCann McCann Worldgroup has announced it has appointed Nathan Brown as Global Chief Audience Architect, a new role for the company, effective May 1, and elevated Michelle Tang to Global Chief Growth Officer, McCann, effective immediately. Brown […]
WACL, (Women in Advertising & Communications Leadership) a catalyst for change, launches ‘The 50%’ – a new campaign to support its mission to achieve 50% of CEO roles in advertising and communications filled by women, and for those women to proportionally represent the full diversity of British society. Based on the current rate of change, […]
To mark the launch of Costa Coffee’s new creative platform ‘Made a Little Better’; the Nation’s Favourite Coffee Shop* is celebrating the everyday moments enjoyed by its customers by making them the face of its latest campaign and giving them the opportunity to feature on digital billboards across the UK. ‘Made a Little Better’ centres […]
tms has launched a new spring campaign for Priority from O2, to make it even easier for their Priority members to make magical memories this April, without breaking the bank. Kicking off the spring season, this noise-making campaign aimed at Virgin Media O2 customers encourages Priority membership sign-ups through savings on days out, restaurant partnerships […]
Independent, creative and strategy agency The Distillery Project (TDP) has hired Neil Travers as producer and Sam Ramos as senior producer, Nik Traxler, partner and head of Production announced today. Travers has been working as a freelance motion graphics and video producer. He is a multi-skilled content creator who is ready and excited to bring his uniquely creative […]
Hidden Portraits: fighting years of vandalism against women in Jerusalem with daring Out of Home campaign Cloudfactory from Amsterdam and Blue Oyster Media and Adler Chomski, both from Tel Aviv, created a ‘Trojan Horse’ for Israel Women’s Network and JCDecaux Israel: They made a mosaic image of Israeli actor Tsahi Halevi representing the portraits of […]
