Deep Focus, the award-winning creative and media agency most recently known as Big Village Agency, is taking back its name under the new ownership of Bright Mountain Media (OCTQB: BMTM). Big Village Insights will continue to operate as Big Village and will serve as a partner to Deep Focus for continuing consumer research and business […]
Media account renewal reflects Specsavers’ commitment to the IPA & ISBA Pitch Positive Pledge Specsavers has renewed its media contract with Manning Gottlieb OMD and OMD Ireland without conducting a competitive pitch, building on its 11-year relationship with the Omnicom agencies. The process, a pioneering move that reflects its commitment to the IPA & ISBA […]
Work will begin immediately on reshaping the brand’s loyalty programme Following a competitive process, itsu has appointed TMW Unlimited, part of UNLIMITED, as its new CRM partner. This is the first time the brand has appointed an external CRM creative agency. The company, which sells Asian-inspired, healthy food, recently reported record monthly revenues, 73% growth […]
Wolff Olins is bolstering its creative firepower, with the appointment of two new creative directors, following new business wins in recent months. Andy Khatouli and George Adams join the global brand consultancy from creative studios Oddigy and DesignStudio, respectively. Adams joins from DesignStudio in Australia, where he spent nearly four years building the agency’s APAC […]
In line with Born Ugly’s ambitious growth plans, the creative change agency has appointed Shelly Greenway and Tim Greenhalgh as its newest Non-Executive Directors. As the Founder and Creative Director at Like a Moth and former CCO at Landor & Fitch, Tim has over 35 years industry experience. He has worked with esteemed brands including […]
Design studio Family (and friends) have collaborated with an expert team across multiple disciplines to create ReBorn®, the UK’s first 100% recycled material homeware range. Born from a mission to help reduce the c. 70 million plastic household items that are binned every year in the UK, ReBorn® is a new range of homeware products […]
Match Group’s Chispa, the leading dating platform for US Latines with nearly 9MM downloads, in collaboration with creative agency Majority, is introducing its first-ever brand campaign, ‘Fluent in Amor.’An ode to love in the age of biculturalism, the campaign serves as an intimate window into the distinctly beautiful world of modern Latine dating. By showcasing the 200% […]
Foot Locker’s Global Holiday Campaign Features NBA Stars Kevin Durant, LaMelo Ball, Anthony Edwards, and Steph Curry, Musician Enisa, and Foot Locker’s Iconic Stripers Today, global retailer Foot Locker, part of Foot Locker, Inc.(NYSE:FL), launched The Heart of Sneakers – a new global platform in tandem with its star-studded 2023 holiday campaign. The Heart of Sneakers celebrates sneaker […]
KesselsKramer develops campaign for ARTE that’s made by the public ARTE is a public broadcaster. Made for the public, funded by the public. So, when developing ARTE’s very first brand campaign, it’s only logical to involve that very same public. In order to define the brand, KesselsKramer simply asked random ARTE viewers: “What is ARTE […]
Splendid Communications continues to grow its client base and capabilities with the acquisition of streetwear fashion and action sports specialists, DIY Creative. The team joins Splendid Communications today, bringing a roster of clients including DC, Impala, Quiksilver, Roxy and Shiner. Set up in 2017 by husband and wife creative duo – Kylie Griffiths-Wilson and Carl […]