Brandon, an independent creative partnership, has hired 3 new people within its client service team. The Manchester consultancy works in the consumer goods sector and has seen exponential growth internationally through 2023. With the consultancy now working across Europe; with new client partners in France, Spain, Sweden and Finland. Emma Bell, formerly of IMA Home, […]
The grower-owned food company has a long-term commitment to sustainable and ethical practices across its global business New Zealand-based growers’ cooperative Zespri Group, its media agency Mindshare and adaptive streaming specialist SeenThis are pointing the way for advertisers seeking to balance greater sustainability and media performance, with the announcement of remarkable emissions savings from the […]
New research explains alarming waste levels in digital transformation and the hefty price global businesses are paying for neglecting people in the process Digital transformation, often hailed as the panacea for business growth and innovation, is continuing to prove to be a highly damaging leaky bucket for businesses both in the UK and world-wide – […]
Very has unveiled an exciting new brand platform – ‘Let’s Make It Sparkle’ – via a joyful, humorous Christmas campaign that positions the digital retailer and its customers as vibrant, pink flamingos and encourages us to transform everyday experiences into something wonderful. The new creative platform and Christmas campaign, developed by The Gate, bring to life Very’s […]
McDonald’s UK has entered the faux out of home (FOOH) ring with the launch of its latest campaign – Festive Wins. Delivered by Red Consultancy and produced in partnership by Pebble Studios, the Festive Wins CGI campaign includes a fleet of festive baubles driving through Oxford Circus, London, a bursting McDonald’s burger box outside the […]
The Four-Part Mockumentary-Style Series Changes What It Means for an Agency to Get “Ghosted”; Celebrates the Agency’s Spirit of Craft Tom, Dick & Harry Creative Co. (TDH) released 350 W. Eerie, an original four-episode short-form scripted series from their internal production and content house, TDH Studios. The series – which follows TDH employees as they investigate mysterious […]
Specsavers announces the appointment of Agi Varanyi as Head of Creative Business Partnership for its in-house agency Specsavers Creative. Agi will be responsible for nurturing the partnership with the Marketing teams across the business, a partnership which yields consistently great work. Formerly Managing Partner at Grey London, Agi brings over 20 plus years’ comms agency […]
The new London venture will be headed up by industry experts Emily Gray and Lawrence Heath Award winning international strategy studio Untangld is pleased to announce the launch of its new London venture. Left to right: Jamal Cassim, Emily Gray, James Needham, Danish Chan, Lawrence Heath Born in Melbourne, Australia, the international studio expands operations to London in […]
The Urgent Need for Independent, Reliable Cross-Media Measurement. In the shifting sands of audience measurement, Thursday’s announcement that Foxtel will be withdrawing from Oztam and launching its own audience measurement currency will spell turbulent times ahead for advertisers. Very simply, more measurement means more confusion. As screens already account for a mammoth chunk of advertising […]
Conceived and created by Studio of Art & Commerce, in partnership with London Advertising, ‘Fans of… Mandarin Oriental. AI on Canvas’ fuses futuristic technology with the ancient art of Chinese ink brush painting – paying tribute to the hotel’s fans in real-time A unique, interactive performance art experience, which fuses cutting-edge AI technology with the ancient art […]