Léoda Esteve appointed Managing Director of Marcel

Léoda Esteve appointed Managing Director of Marcel

Marcel (part of Publicis Groupe) is proud to announce the appointment of Léoda Esteve as Managing Director, alongside Blandine Mercier and Benjamin Taïeb. This appointment marks a new era for the agency, following the appointment of Youri Guerassimov and Gaëtan du Peloux as Co-Presidents. Charles Georges-Picot, the former Co-President of Marcel, has left the agency […]

Shocking Call from the Energy Company: Do Less for the Climate!

Shocking Call from the Energy Company: Do Less for the Climate!

At a time when the climate issue is at its peak worldwide, the Swedish energy company, Göteborg Energi, makes an unexpected move in collaboration with the communications agency, Welcom. The campaign is called “Do Less for the Climate” and is currently running in Sweden in print media, outdoor, digital and on social media. Under the […]

AMPLIFYING AFFINITY: PANDA EXPRESS AND THE MANY UNVEIL ‘HOWEVER YOU PANDA’ CAMPAIGN TO BOOST BRAND CONSIDERATION

AMPLIFYING AFFINITY: PANDA EXPRESS AND THE MANY UNVEIL ‘HOWEVER YOU PANDA’ CAMPAIGN TO BOOST BRAND CONSIDERATION

Strategically Curated to Elevate Brand Engagement through Innovative Design and Media Synergy While Panda Express is a notable player in the QSR domain, a pivotal opportunity lies in converting its widespread recognition into increased brand consideration to achieve incremental business growth. In partnership with The Many, The Many Studios, and Pal8 Media, Panda Express unfurls […]

GIRLvsCANCER AND BBH CONFRONT STIGMA AROUND SEX AND CANCER WITH  BOUNDARY BREAKING CAMPAIGN

GIRLvsCANCER AND BBH CONFRONT STIGMA AROUND SEX AND CANCER WITH  BOUNDARY BREAKING CAMPAIGN

The nationwide campaign is in response to research showing that sex is a major survivorship issue for people with cancer GIRLvsCANCER has partnered with BBH to launch a boundary breaking campaign addressing a major (but rarely discussed) survivorship issue of people living with and beyond cancer. Sex. Half of the population will develop some form […]

Jellyfish unveils innovative 3D DOOH for Deckers Brands’ UGG® in iconic New York City location

Jellyfish unveils innovative 3D DOOH for Deckers Brands’ UGG® in iconic New York City location

The pioneering execution across two iconic DOOH units in Times Square sees screens display 3D elements in tandem across a 15 second spot featuring the new Shasta Boot Tall Leading digital marketing business Jellyfish today announces the rollout of an attention-grabbing 3D digital out-of-home (DOOH) campaign for the UGG® brand’s new winter lifestyle collection, to […]

SPECSAVERS REBRANDS IN-HOUSE AGENCY TO SPECSAVERS CREATIVE

SPECSAVERS REBRANDS IN-HOUSE AGENCY TO SPECSAVERS CREATIVE

Specsavers’ award-winning in-house creative agency is rebranding from Specsavers The Agency to Specsavers Creative. Since the business launched in 1984, Specsavers has been pioneering in its strategy to build its creative expertise in-house rather than outsource it to an external creative agency.  At the time, it was a bold move, but the results speak for […]

Wavemaker wins European remit as Eurostar extends partnership 

Wavemaker wins European remit as Eurostar extends partnership 

Wavemaker has been appointed as global media consultancy partner for international high-speed rail service, Eurostar. As part of the Eurostar and Thalys merger earlier this year, the rail company began operating as one single rail network connecting continental Europe, and the UK on high-speed direct and indirect routes. As part of this merger, the business decided to consolidate […]

THE GATE BOLSTERS ITS CREATIVE DEPARTMENT HIRING ASSOCIATE CREATIVE DIRECTOR

THE GATE BOLSTERS ITS CREATIVE DEPARTMENT HIRING ASSOCIATE CREATIVE DIRECTOR

The Gate has hired Associate Creative Director Jo Ratcliffe to work across their growing portfolio of clients. Ex J. Walter Thompson and Fold7, Ratcliffe has crafted innovative campaigns for a diverse range of brands, including HSBC, Nestle, NCVD, CoppaFeel, Rightmove, and many others. Amongst several distinctions for a variety of campaigns, Ratcliffe’s work for NCVD […]