Homethings – the most innovative challenger brand in Home Care – today reveals its plans for a brand-new look across its retail product packaging. Executed in partnership with Belief Machines, the refresh aims to educate consumers and land simple benefit-led messaging. The bright and bold creative speaks directly to eco-active shoppers looking to make sustainable choices […]
Leeds digital agency Perfect Storm is celebrating a strong start to the year with a senior hire and substantial new business wins. Perfect Storm is well on track for hitting more than 30% growth by the next financial year-end in March, with a forecasted turnover of £2.3m. Growing the senior team at the agency, Naomi […]
LiveScore, the global sports media business, and one of the world’s leading real-time sports updates and streaming service providers, has today announced it has secured the exclusive rights to broadcast the FIFA Club World Cup free-to-air to fans in Ireland. Football fans in Ireland will be able to watch the tournament for free, delivered via […]
Digital marketing agency Spike has announced two new hires in its latest wave of recruitment. Analytics specialist, John Earnshaw, has been appointed in a senior position as the agency’s new Head of Search Analytics and graduate Rosie Snooke has also joined as a Digital Marketing & Outreach Executive. After working in the digital marketing sector for over […]
Specialist sports travel group Destination Sport has announced the next step of its strategic global expansion with the creation of Destination Sport China. Destination Sport China will provide an unrivalled destination management service for professional sports organisations throughout mainland China, plus expert support for organisations seeking to expand their presence within the region. The division […]
Tate & Lyle Sugars has appointed Clarion Communications as UK PR agency for its Lyle’s Golden Syrup and Tate & Lyle brands. Clarion won the competitive three-way pitch by demonstrating its ability to develop creative media and influencer strategies that bring the company’s brands to the attention of a new generation of consumers. Focus will be on […]
Creative agency The Many’s new digital Lunar New Year experience educates around the traditions of the holiday and ethos of the Panda brand with a celebratory interactive game. To celebrate the Lunar New Year, American Chinese fast food restaurant Panda Express is out with a new campaign from creative agency The Many that offers fans […]
Originally appointed to create the Plant Pioneers identity back in 2019 and subsequently asked to refresh it in 2022, Foster & Baylis have seen this trailblazing brand grow from 10 SKUs to around 100 SKUs since its inception. Originally launched as a meat-substitute offering it has expanded its portfolio to cover fresh, frozen and ambient […]
Working with Cancer, the cross-industry coalition formed by Publicis Groupe to erase the stigma and insecurity of cancer at work, is launching a global ‘wake-up call’ urging everyone to play their part in supporting colleagues with cancer. After being diagnosed and treated for cancer last year, Arthur Sadoun CEO of Publicis Groupe launched Working with Cancer at […]
Lumen Research, the global attention technology company, has appointed Blaise Lucey as senior director of marketing and promoted Tanwa Edu to chief strategy officer and Arthur Cole to chief operating officer as the business continues to expand globally, with a particular focus on US growth. Based out of New York, Lucey has over ten years […]