FLYTEVU LAUNCHES “NESTFLIX” CAMPAIGN FOR KAYTEE SMART FEEDER STARRING JANE LYNCH AND CHRISTIAN COOPER

FLYTEVU LAUNCHES “NESTFLIX” CAMPAIGN FOR KAYTEE SMART FEEDER STARRING JANE LYNCH AND CHRISTIAN COOPER

Jane Lynch and Christian Cooper reunite to introduce the Kaytee Smart Feeder in a national campaign built around backyard entertainment FlyteVu, the full-service creative and culture agency, has launched “Kaytee Presents Nestflix,” an integrated national campaign for client Kaytee, introducing the Kaytee Smart Feeder Kits. Returning brand ambassadors Jane Lynch and Christian Cooper use their […]

Rival Appoints Bill Santare as Principal, Paid Media to Lead U.S. Growth

Rival Appoints Bill Santare as Principal, Paid Media to Lead U.S. Growth

Rival, the independent, integrated marketing consultancy, has announced the appointment of Bill Santare as Principal, Paid Media. Based in the agency’s Boston office, Santare will lead Rival’s paid media practice in the United States, bringing nearly two decades of experience in performance marketing, ad tech, and cross-channel measurement to the growing independent agency. In his […]

Deutsche Telekom brings generations closer in its Christmas campaign.“Take Time to Connect”

Deutsche Telekom brings generations closer in its Christmas campaign.“Take Time to Connect”

Deutsche Telekom and INGO The Agency have created a timely and heartwarming new Christmas campaign, ‘Take Time to Connect’, that centres on the difference between being together and feeling connected. Especially at Christmas, our attention is in extraordinary demand. Every screen, every notification, every brand wants a moment of it. Which is why, in a […]

‘Don’t give up on giving’: John Lewis and Saatchi & Saatchi unveil 2026 Christmas campaign starring Dame Kristin Scott Thomas 

‘Don’t give up on giving’: John Lewis and Saatchi & Saatchi unveil 2026 Christmas campaign starring Dame Kristin Scott Thomas 

John Lewis has today revealed its 2026 Christmas campaign, “Gloria and Pickles”. The 20th edition of the retailer’s much-loved Christmas advert issues a heartwarming call to the nation to make festive gifting personal, joyful and meaningful once again. The campaign, created by Saatchi & Saatchi, launches with a three-minute film which follows Gloria- played by […]

Advertising heavyweight Tony Davidson invests in creative tech company Light & Fast and joins as Partner

Advertising heavyweight Tony Davidson invests in creative tech company Light & Fast and joins as Partner

Former Wieden+Kennedy London Executive Creative Director backs the creative automation agency pioneers to blend high-craft creativity with scalable technology.  Light & Fast, the independent creative technology company, announces that legendary creative leader Tony Davidson has made a strategic investment in the agency and joins as a Partner. Toby Baker (L) founder of Light & Fast […]

Executives from Lexus, Foot Locker, Disney and Other Global Brands Bring Real-World Marketing into the Babson Classroom

Executives from Lexus, Foot Locker, Disney and Other Global Brands Bring Real-World Marketing into the Babson Classroom

When Lexus marketing executive Lindsay Smelser joined a Babson College advertising class this fall, she expected to share insights about building a luxury brand. She left with something unexpected: student perspectives that are now informing her team’s marketing strategy.   Babson and Walton Isaacson along with leading marketers offer co-taught course  It’s one example of the […]

Silverstone Appoints Fifty As New Media And Audience Intelligence Partner To Drive Year-Round Growth Beyond The British Grand Prix 

Silverstone Appoints Fifty As New Media And Audience Intelligence Partner To Drive Year-Round Growth Beyond The British Grand Prix 

Strategic partnership will see iconic motorsport venue use AI-powered insights and media solutions to build always-on demand across its growing portfolio of experiences Silverstone, the home of British motorsport, has appointed Fifty as its new strategic media and audience intelligence partner to accelerate its transformation from iconic racing circuit into a year-round destination. The partnership […]

TUX Creative House Adds 19 to Its Roster Across Montreal and Los Angeles

TUX Creative House Adds 19 to Its Roster Across Montreal and Los Angeles

New talent across creative, client partnership, strategy, finance and HR deepens the independent agency’s bench amid sustained growth TUX Creative House, the award-winning full-service creative agency, has brought on 19 new team members across its Montreal and Los Angeles offices. The hires span disciplines including creative, client partnership, strategy, finance and HR, strengthening the agency’s […]

“Yes, And” Is Having a Moment

“Yes, And” Is Having a Moment

By Josh Golden, President & Chief Creative Officer of Yes& It’s in the news. It’s on podcasts. It even turned up in the New York Times crossword. “Yes, and”—the deceptively simple rule improv actors use to keep a scene moving—is officially having a moment. The technique is simple. First, you accept what you’re given: that’s […]

DIKO LAUNCHES “M.O.B. SHOPPING NETWORK” FOR LIQUID DEATH & RUMPL COLLABORATION

DIKO LAUNCHES “M.O.B. SHOPPING NETWORK” FOR LIQUID DEATH & RUMPL COLLABORATION

Two mobsters turn outdoor product benefits into suspicious selling points for the Body Bag sleeping bag and Dirt Nap puffy blanket. Independent creative agency DIKO has created “M.O.B. Shopping Network,” a campaign introducing Rumpl’s collaboration with Liquid Death through a home-shopping operation run by two men with unusual qualifications. The 75-second hero film stars two […]