Visit Seattle, a non-profit marketing organization that promotes tourism and travel, will focus on banned books by local authors for the latest three #SeattleBookmarked videos, as part of its programming on VISITSEATTLE.tv showcasing local culture such as music, film, art, and literary events, to give people new reasons to visit. The series is created by advertising agency […]
The 84th Sturgis Motorcycle Rally concluded with the all-new Arrowhead Sturgis TT presented by Rick Ware Racing & The CAT Rental Store. The race and surrounding activations, introduced by the City of Sturgis in partnership with creative agency Øuterkind, ignited interest and attendance in the historic rally among a wider, younger audience. The Arrowhead Sturgis TT transformed […]
Shape History, a social impact communications agency, today launched its groundbreaking campaign for the Royal Academy of Engineering’s inaugural Green Future Fellowships (GFF) programme. This new industry-first initiative aims to provide critical funding to leading researchers and innovators developing breakthrough climate solutions that can be scaled up to tackle the climate crisis. The GFF programme […]
Ireland’s leading environmental not-for-profit organization rallies Ireland’s business and public behind new recycling behaviour change initiative Repak, Ireland’s leading environmental non-profit organisation is rallying Irish businesses and members of the public to change their behaviour around recycling, with a new campaign from Award-winning Irish Creative agency The Brill Building. Repak works with 3,500 member businesses with […]
SMARTY, the SIM-only mobile network owned by THREE UK, is launching the next extension of their Less Malarkey, More SMARTY campaign with exciting bespoke formats across Print and special build OOH. The campaign was developed by MSQ’s agency The Gate, Zenith Media and a media first delivered by Metro. This new creative expression of the […]
The Chinese EV brand leveraged the huge cultural impact of the Euros to supercharge brand awareness, as it seeks to become the largest electric car seller in Europe. ShowHeroes – a global leader in digital video, offering content, technology and sustainable advertising solutions – brought it home for EV powerhouse BYD this summer, using a top-performing video […]
On September 9, 2024, global drinks branding specialist Denomination marks a new stage in its growth, adding a New York City office to its existing Sydney, London and San Francisco locations, and making two significant additions to its leadership team: Final piece of the puzzle “We have spent the past 22 years building a reputation […]
Full-service creative agency Barrett Hofherr has created a national multimedia campaign for performance boot and apparel brand Ariat featuring inspirational San Francisco 49er Brock Purdy, who rose from third-string quarterback to Super Bowl superstar in the 2023 season. “Climb,” the 30-second spot, opens on a closeup of the 24-year-old’s face as Purdy looks past the camera and […]
Female reproductive health at work platform to expand as pre-seed funding sought HeyFlow, the female reproductive health inclusion business, which aims to end disadvantage for women in the workplace, has become the founding investment client for Aer Venture Studios, the new SaaS impact-driven venture arm from Aer Studios. The £235,000 investment will support the build […]
An increasingly professionalised landscape, new production norms, changed audiences and demand for authentic ‘always on’ content has permanently shifted the creator landscape, according to a new report from global socially-led creative agency We Are Social. The Next Gen Influence report – available to download on We Are Social’s website – sets out five trends defining a new […]