DLMDD, the creative sound branding agency, has crafted the new sonic logo for Tetley, which launches today as part of their new radio ad campaign. Its new mnemonic has been created to reflect the Tetley’s comforting, confident, simple and harmonious brand qualities, with the main melody featuring teaspoons ringing off the side of a teacup, […]
For cyber criminals, identity is the most vulnerable point of exploitable access. And for businesses, the identity of every employee represents a potential threat to the organization’s most precious secrets. Boston agency, Colossus, explores these themes in a fantastical new campaign for client CyberArk. Cyberark, with offices in 15 countries, is a publicly traded information security company specializing in […]
Designhouse partnered with the Springer Nature Group to create their new, and first, employer brand. Springer Nature is a world leading research, educational and professional publisher, with a presence across the globe. Through its portfolio of brands, it was established over 180 years ago and now has a global force with over 9,500 employees in 200 […]
Samsung Ads’ new discovery solution delivers valuable opportunities for content owners challenged in today’s crowded TV landscape. Samsung Ads unveils a new discovery solution for content partners seeking to drive more audiences to their featured content on Samsung TVs. Located alongside viewers’ organic personalised recommendations and recently viewed content, the new ‘Sponsored Row’ spotlights advertisers’ […]
SeenThis Adaptive Streaming Provides More Sustainable Digital Advertising Innovation for Top Publisher Adaptive streaming company, SeenThis, announced the results of their successful partnership with Grupo Clarin, one of the largest media conglomerates in Latin America. SeenThis has enabled Clarin to deliver beautiful, innovative advertising opportunities for their visitors and global brand clients. With SeenThis, the […]
The partnership marks a quarter-century by expanding the Sainsbury’s Live digital screen offering and launching an internal network, powered by Nectar360, to reach millions weekly Nectar360, which owns and operates Nectar, the UK’s largest loyalty coalition programme, as well as managing Sainsbury’s and Argos’ retail media services, today announces plans to expand its connected digital […]
The venture capitalist, mentor and consultant has devoted his career to helping people and brands enhance their success John Dunning has joined Boulder-based agency Human as President, having served multiple times in the past in similar roles at Dignifi, Recall Masters, Accelerate Ventures and others. The entrepreneur, fundraiser and operational executive will be responsible for […]
Revamped Digital Strategy Unveils Fresh Narratives and Enhanced Offerings for Proactive Wellness Synchrony, working closely with The Many, today unveils the latest chapter of the ongoing CareCredit “I Can” campaign. The campaign aims to eliminate barriers related to the ‘cost of care,’ shifting the focus from merely addressing immediate needs to fostering aspirational visions for […]
It’s October, which means the world starts to go pumpkin-crazy, from pumpkin flavoured drinks and food to home décor and scents. This Autumn, Costa Coffee is initiating a rebellion amongst pumpkin latte drinkers. For far too long, Autumn has been dominated by pumpkin flavour lattes by coffee shop competitors, giving the public no real choice. […]
Today, Direct Line unveils the world’s first breathalyser toothbrush, a game-changing invention designed to freshen up the drink driving conversation and help Brits avoid taking to the roads over the limit the morning after a night of consuming alcohol. The reveal of the Brushalyser aims to drive behaviour change by getting people to think twice […]