Cas bok…uh…Cao bao…no…Cars ber… Turns out Carlsberg isn’t the easiest name to pronounce. Not ideal if you’re trying to break through in the market of Vietnam. That’s why the Danish beer brand decided to have fun with it and reintroduce themselves to the country with a phonetic spelling. Say hello to /Car-z-berg/. Carlsberg is one […]
Multi award-winning brand design agency Lewis Moberly, has partnered with craft Irish whiskey brand, Lambay to create a launch campaign for the brand’s most premium expression. Design experts in the luxury and premium spirits space, Lewis Moberly has created a digital-first campaign for the Lambay Castle Prestige Edition, unlocking the hidden secrets of the island on which the whiskey […]
In tribute to the agency’s people, the design reimagines the iconic figure of David Ogilvy alongside each and every member of the company
Four hundred people, almost thirty different nationalities. That’s the melting pot that makes DAVID a diverse and special place to be. To celebrate its 10th anniversary, the global agency network introduces a new visual identity with a bolder logo that continues to pay tribute to David Ogilvy, but also celebrates the people who make the […]
Publicis Italy/Le Pub welcomes new recruits as international creatives join the agency. The additions comprise three Creative Directors Nick Bakshi and Rainor Marinho and Jack Christensen, who will join the team in January 2023. Joining the team, Nick Bakshi, an American who brings multi-market experience across the US and Europe. He is an internationally recognized creative whose work […]
EveryFriday today announces the appointment of Jason Elkins as New Business Director, who brings over 20 years’ sales and marketing experience to the creative agency. Formerly the Head of Business Development and Client Services at We Are Immersive, Jason joins EveryFriday on 8th November. This is a significant hire for the agency as it expands its […]
R/GA’s new Global Chief Client Officer, Robin Forbes.
Sean Lyons, Global Chief Executive Officer announced Robin’s appointment effective immediately, and noted Forbes will play a key role with the roll out of R/GA’s new model to simplify the company’s operational structure and offerings. In his role, Forbes will work to support client relationship development and work across practices and geographies to drive business […]
Numan partners with top film industry creators to launch new animated campaign.
Numan, the leading digital platform for men’s health, has launched a stop-motion TV campaign debuting new characters ‘Inertia Man’ and straight-talking action hero Dunks. The campaign, planned and booked by Bountiful Cow, is designed to address inaction with a series of creatives targeting men across TV and OOH, with the simple call to action to […]
In Sony Interactive Entertainment’s “All Parents Can Relate” campaign, a Kratos-inspired Ben Stiller leads a group parent-child session with LeBron and Bronny James, John and Ella Travolta, and his own son Quin. We find ourselves in a fire-lit, God of War-themed study, where Ben Stiller listens attentively as LeBron James and John Travolta are trying […]
The operations expert will bring a people-first and operations-focused mindset to OLIVER UK’s next era of innovation and expansion, as well as to clients’ next era of marketing
OLIVER – the world’s only company to exclusively design, build and run in-house agencies and marketing ecosystems for brands – has named Amina Folarin as its new UK Group Chief Executive Officer (CEO). Folarin steps over from her role as Global Chief Inclusion and People Officer to become the UK’s new chief. Given her five-year, […]
Guinness celebrates the power of football fandom in breakthrough new campaign
The latest GUINNESS campaign in Africa celebrates how football fans find ingenious ways to make the experience of watching the game accessible for everyone. Launching this week, “Brothers” celebrates the relationship between Miracle, and his brother, Abidemi who are united behind their shared passion for football. The new GUINNESS advert is set in a Nigerian […]