Jack Daniel’s launches new global “Make it Count” campaign

Jack Daniel’s is launching a new global creative campaign: “Make it Count.” This is a new approach for the 154-year-old brand as it celebrates the people who drink it Launching with a new ad - ‘First Timers’ - celebrates the brand’s global audience and showcases the Jack Daniel’s fans who decide to live boldly and try something they’ve always wanted to do Created by creative agency, Energy BBDO, the :20 film will premiere in the UK on Monday 12th October and run across TV & VOD, whilst being supported by nationwide out of home, digital, social and influencer activity

Jack Daniel’s launches new global “Make it Count” campaign

Jack Daniel’s, the world’s most valuable spirit brand, is launching its first truly global creative campaign, “Make it Count”. The campaign showcases a new way of thinking for the 154-year-old brand that celebrates the people who drink it. Launching in the UK on Monday 12th October, the new ‘First Timers’ ad will air on ITV at 8.45pm, […]

New initiative lets marketers buy Rory Sutherland on eBay and save the world

New initiative lets marketers buy Rory Sutherland on eBay and save the world

MarketingKind, a new membership community for marketers, is launching itself into the industry via an eBay auction, which will give the highest bidder the chance to work on a life-changing brief. MarketingKind brings marketers together to strengthen the role marketing can play in better advancing humankind, through outcome-oriented online gatherings and practical collaboration. The campaign […]

Two New Senior Appointments At International Design Agency Design Bridge

Two New Senior Appointments At International Design Agency Design Bridge

Design Bridge are pleased to announce two promotions within the global design agency’s senior leadership team; Tim Perkins to Group Chairman, and Kasia Bannon to Group Executive Vice President. Progressing from his previous role as Deputy Group Chairman, Tim Perkins has now been named as the agency’s Group Chairman. A long-standing member of the team, Tim joined Design Bridge London in […]

Versus Arthritis Launches Campaign Urging People To Take Condition Seriously Ahead Of World Arthritis Day

- Based on insight that arthritis is often dismissed or downplayed by both people with the condition and people without - Push created in partnership with M&C Saatchi

Versus Arthritis Launches Campaign Urging People To Take Condition Seriously Ahead Of World Arthritis Day

The charity Versus Arthritis has launched a major campaign which aims to drive brand awareness and donations ahead of World Arthritis Day on the 12th October. The integrated push was created in partnership with M&C Saatchi. Based on the insight that arthritis is often dismissed or downplayed, “It’s not alright” is a call-to-arms for everyone to take arthritis seriously.   A series of provocative […]

Havas Media Group Becomes First Global Holding Company to Join the Conscious Advertising Network

Global media agency group furthers its commitment to making a meaningful difference to brands, businesses and people by supporting a higher standard of industry ethics.

Havas Media Group Becomes First Global Holding Company to Join the Conscious Advertising Network

Havas Media Group has announced that they have become a member of the Conscious Advertising Network (CAN). Launched in 2019, the Conscious Advertising Network is a UK-based voluntary coalition of over 70 organisations set up to ensure that industry ethics catches up with the technology of modern advertising.  The CAN has established best practice manifestos […]

Opposites come together in Brizo’s Kintsu Bath Collection.

Opposites come together in Brizo’s Kintsu Bath Collection.

Inspired by wabi-sabi philosophy, the collection celebrates the perfectly imperfect. It embraces broken lines and natural irregularities—creating a delicate sense of equilibrium. To drive demand from Brizo’s high-end interior design audience, we needed them to see that craftsmanship and inspiration. So to tell the story of this exquisite balancing act, we created a literal one. […]

Technical PR agency targets biggest year yet – with 17 client wins and key hire

PR agency wins 32 days of additional client work per month Appoints Kirstie Wilson as newest account manager Recruiting for additional digital-focused role

Technical PR agency targets biggest year yet – with 17 client wins and key hire

Technical communications agency, Scriba PR is targeting its strongest year of growth yet, as 17 new project wins contribute to 255 additional hours of communications work each month. Equating to over 32 working days of additional content creation, the B2B specialist has appointed a new account manager and is recruiting for an executive level role. […]

BBH Singapore Welcomes Back Employees With A Giant Virtual Office Pet

BBH Singapore Welcomes Back Employees With A Giant Virtual Office Pet

This week the staff of BBH Singapore were in for a big surprise as they entered the office after seven months of lockdown. Greeting them at the agency’s Magazine Road office entrance was a giant virtual pet sheep.  Following the easing of lockdown, the Singapore government has announced that more people will be allowed in offices […]

Avon UK launches first Rep recruitment campaign under new brand platform, Watch Me Now

Avon UK launches first Rep recruitment campaign under new brand platform, Watch Me Now

Avon UK is launching a new Rep recruitment campaign that not only communicates the wide-ranging benefits of being an Avon Rep, but also aims to challenge people’s perceptions of who a typical Avon Rep is. It is the first UK Rep recruitment campaign under Avon’s new global brand platform, Watch Me Now. The platform celebrates […]