O2 is starting 2026 with a new brand campaign that puts the spotlight on good decisions and the calm that comes with them. At a time when the beginning of the year is often filled with pressure and uncertainty, O2 reminds audiences that choosing the right fibre and mobile provider can mean one less thing […]
Today, the leader in TV and video market intelligence, Glance, announced two key senior appointments to support its ambitious strategic plan and strengthen operational leadership. Florent Carême has been appointed VP Operations, overseeing the Research, Partnerships, IT and Sales Admin teams. Candice Alessandra has been named Head of Research and Client Experience, leading all international research […]
A global brand refresh of skincare brand Simple has launched, elevating its Active Skin Barrier Care range to create a clearer distinction from its core range. Designed by international branding and design consultancy Lonsdale, the new identity reaffirms the Unilever brand’s expertise in uncomplicated, effective, and affordable skincare. The new range is rolling out in […]
As experiences surge in importance in the media mix, Robotproof has appointed Liam Moriarty as its first-ever Global Head of Creative. Bringing strategic creative leadership, cross-market intelligence and culturally-astute storytelling to the business, the appointment marks another major step in the agency’s evolution as it expands its creative footprint across the UK and US. Joining […]
True Media, an independent media agency and part of the True Independent Holdings family of companies, announced the appointment of Alison Clark as Senior Vice President, Head of Account Management. Clark is based in the agency’s Minneapolis office, reporting to Chris Actis, President of True Media. Clark leads True Media’s Account Management team, driving business […]
Omnicom Media, an Omnicom (NYSE:OMC) Connected Capability, has named Stevie Johnson as Head of Creo in the UK. This newly created role will see Johnson lead Omnicom’s influencer marketing capabilities across its UK agencies. Creo (operating as OMCreo in certain markets including the UK), launched in 2025, consolidates Omnicom Media’s influencer marketing capabilities and enables […]
Pot Noodle’s infamous ‘slurp’ is back in a new tongue in cheek campaign that reaffirms the ‘King of Snacks’ brand platform, ‘Nothing Satisfies Like Pot Noodle’. Created with adam&eve\TBWA, the new work builds on the brand’s award-winning 2024 campaign, which originally featured an epic 12-second slurp before being re-edited with softer sounds following a widespread […]
New anniversary campaign takes a walk through history, celebrating the strength of women navigating a world not always made for them, whilst looking on the light side of life. Maltesers has launched its latest ‘Look On The Light Side’ campaign, to mark its 90th anniversary, with a bold end to end creative campaign that celebrates the everyday ways women support one another, to overcome daily annoyances in a world not always made for them. From freezing office air-con and endless queues for […]
Adizero Pasta reframed carb-loading from a private routine into a collective moment, embedding performance culture into the days leading up to race day. During marathon week in Dubai, adidas showed up where runners’ attention truly lives: in the rituals that define preparation, not just performance. Rather than focusing solely on race day, the brand leaned […]
Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, today announced the appointment of Oliver Goodge as Enterprise Sales Director, EMEA. In this newly created role, Goodge will lead the expansion of Vistar Media’s enterprise solutions across the region, partnering closely with media owners and retailers to modernise digital out-of-home (DOOH) […]