By Paul Dahill, Managing Director EMEA Sales at Koddi Every commerce media business reaches the same turning point. You’ve built something that works, advertisers are booking in, and revenue is growing. Then you look ahead and realise that your current model won’t be able to handle the next stage of business growth. More packages mean more […]
Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with JCDecaux in the Baltics, the leading outdoor advertising company in the market, bringing premium digital inventory across Estonia, Latvia and Lithuania to its global programmatic marketplace. The partnership delivers access to 254 digital screens generating over 163 […]
The next step of a partnership that has lasted over 20 years is nothing short of legendary. In a homage to Rafa Nadal’s legacy on tennis clay courts, and his unchallenged dominance on the surface that earned him the nickname “King of Clay,” Kia created a one-of-a-kind tribute to its long and fruitful relationship with […]
“Crises Move Fast. Help Us Move Faster.” shows how donations support MSF’s emergency medical response Today, Médecins Sans Frontières (MSF) is launching a new UK-wide winter campaign created with bray leino, aiming to raise more than £3m to help its teams deliver emergency medical care wherever it is needed most. Called “Crises Move Fast. Help […]
Creative agency completes transformation with promise to ‘Make it Felt’ Butterfly Cannon has announced its new positioning as an indie creative agency, with the appointment of a new executive team looking to take the business into its next phase of growth. Building on 16 years’ experience as a boutique brand and design studio, this move […]
Christmas has come to Myrtle Farm! Thatchers Cider has unveiled its first-ever Christmas TV advert, created in partnership with world-famous animation studio Aardman, as the family-owned cider maker launches its biggest festive marketing campaign to date. Bringing together two South West institutions, the new advert combines Aardman’s unmistakable creative charm with Thatchers’ commitment to cider-making […]
Shot entirely by loyalty members, colleagues, and charity partners, the unfiltered festive campaign champions experiences as the gift of choice this Christmas. Virgin Experience Days has launched its Christmas 2026 creative campaign, ‘This year’s gift. Next year’s story.’, abandoning traditional studio sets, scripts, and actors in favour of entirely unfiltered, real-life moments captured by the […]
Aldi has sparked a Christmas mystery after revealing that its much-loved festive character Cauli Dog has gone missing. The supermarket has released the first glimpse of its much-anticipated Christmas advert, which sees Kevin the Carrot and his daughter Chantenay searching for their beloved floret friend. The 10-second teaser opens as Chantenay wishes for Cauli Dog’s […]
Research shows that at the office, 52% of us skip lunch altogether, 36% of us take our lunch break every day, and the average employee only breaks for 35 minutes to eat it. Chopstix launches first ever multi-channel brand campaign. Created by DUDE London, “Punch Up Your Lunch” targets lunch boredom and aims to make lunch […]
Global experience agency Momentum has announced the appointment of Kevin McNulty as Global Chief Executive Officer. McNulty succeeds Donnalyn Smith, who retires following a distinguished 30-year career with the agency. One of Momentum’s original employees, McNulty most recently served as Global President and Chief Marketing Officer. He has played an instrumental role in shaping the agency’s growth, global presence […]