Following a few weeks of intense judging, The FAB Awards have released their list of Finalists for the 26th edition of their awards programme, which is focused entirely on work done for Food And Beverage Brands. The Awards, which each year attract entries from all over the world, recognises the critical contribution that outstanding creative work makes towards building brands. […]
Bringing experience from agency and startup worlds, McDonald to empower the acclaimed studio to better serve its brand partners High Tide announces the addition of Managing Director Brittney McDonald – a skillful leader poised to help the acclaimed creative studio evolve its approach and offering, while continuing to build more expansive partnerships with brands. McDonald […]
The sixth Annual Marketing Report explores how global marketers are allocating budgets and measuring success—all with an eye on proving and improving ROI Nielsen, a global leader in audience measurement, data, and analytics, released its sixth global Annual Marketing Report, revealing marketers’ priorities and plans to improve ROI in 2024 and beyond. The report, which […]
We Are Social US announce a groundbreaking partnership with Valerie Moizel, Co-founder and CEO of The Woo. This strategic joining of forces marks the birth of Hello in the US, a separate boutique agency with the agility of a startup, spun out from the largest social media agency in the world. Moizel, a respected figure […]
Ahead of the much-anticipated sports season, new campaign by AMV BBDO and Spark Foundry features hilarious ways Currys colleagues are keeping distractions away With the summer tournaments season looming, the UK’s largest tech retailer, Currys unveils a new campaign ensuring customers they will get the best tech advice amidst the football frenzy. Teaming up with […]
The project alerts to the point of no return in the Amazon Rainforest As the Amazon Rainforest faces unprecedented threats from deforestation leading to desertification, Vivo, the most sustainable company in Brazil and the whole of Latin America, joined forces with indigenous communities and environmental organizations to launch the groundbreaking “Amazon Desert Rally.” To draw […]
New strategic partnership advances Gekko Group’s diversification ambitions Gekko Group, the retail sales and marketing agency, has entered a new strategic partnership with Reze, the retail wholesale consultancy, to bring new consumer electronics brands and products to the UK and Irish markets. Through the partnership, brands represented by Reze internationally will work with Gekko Group […]
Very has unveiled its new long term fashion platform, ‘Haus of Flamingo’, with the launch of a summer campaign that invites everyone to embrace their inner flamingo and elevate their summer style. The platform, which has been developed in collaboration with The Gate, combines the sentiment of Very’s brand proposition, ‘let’s make it sparkle’; the […]
Challenge French West Indies fruit juice company, Jus de Fruits Caraïbes, partnered with creative technology studio Appetite Creative and world leading food processing and packaging company Tetra Pak, to build a fun and interactive connected packaging experience which raises awareness about its sustainability credentials and gives back to the local community. Solution Launched in September […]
Tangent, the enterprise digital product consultancy, is turning AI hype into business reality with an investment of £5 million in a specialist AI division. This new proposition has been created in response to an overwhelming demand from both clients and prospects, to help them unleash, and capitalise on, the new opportunities made possible by AI, […]